Latest News from Brewbound at BevNET Live Winter 2011

Incubating from the Inside Out With Coke’s VEB Group

BevNET is pleased to announce that G. Scott Uzzell, the VP and General Manager of Emerging Brand Incubation, will give a brief presentation revealing the insights that the Venturing & Emerging Brands (VEB) unit of Coca-Cola has leaned as it looks to grow entrepreneurial brands within a company the size of VEB's parent company. Mr. Uzzell leads a team of commercial and marketing professionals responsible for marketing, business development, and operations for the “what is new and what is next” brands for the Venturing & Emerging Brands Group.

BevNET Live Evaluates Retail Channels, Inside and Outside the Mainstream

Try to build a beverage brand, and you’re likely to hear questions about chain stores, DSD and the leap from Whole Foods into convenience and grocery. But there are plenty of viable companies that have developed exciting and profitable beverage businesses without going anywhere near those main retail channels. From Internet sales to Yoga Studios, from Multi-Level-Marketing platforms to Dollar Stores, there are many classes of trade that allow brands to reach their full potential – or at least offer other retailers key glimpses of what that potential might be.

BevNET Live: Financial Panel to feature PCG, Silverwood, First Beverage

As part of its commitment to providing beverage entrepreneurs with the most current, applicable information -- and connections -- to help their businesses grow, BevNET Live is pleased to announce that participants on its financial panel won't just be there to answer questions, but to share knowledge. To that end, the three panelists, Brent Knudsen, the managing partner of Partnership Capital Growth, Mike Burgmaier, a managing director at Silverwood Partners, and Tom First, the co-managing director of The Beverage Intelligence Group and First Beverage Ventures, will provide three short talks on aspects...

New BevNET Live Speakers from Sunny D, Snack Factory/VMG

BevNET is delighted to announce the return of a premium natural channel strategic thinker to the BevNET Live event, as well as the addition of a brand building expert who can help entrepreneurial brands think about large-scale growth plans. Rick Zimmerman, the senior VP of marketing and innovation at Sunny Delight Beverage Co., will be leading a breakout session on how brands can mix distribution and retail channels to suit their size, from small-scale operations to larger national accounts.