Jax Coco USA - Southern California Regional Sales

Job Title: Southern California Regional Sales
Company: Jax Coco USA
Location: San Diego, Palm Springs, Los Angles , CA
Industry Sectors: Beverage - Non Alcoholic
Job Categories: Sales
Date Posted: 2/24/2014
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Title: Sales and account lead - S. California  US


Reporting to: Executive Vice-President of Sales - North America



Jax Coco is an international brand of premium coconut products now available in 13 countries worldwide. The US is market #14 and LA is the #2 US market. While we have started with Jax Coco premium coconut water in a designer bottle, new 100% natural coconut products are being developed such a five flavors of Kidz, Extra Virgin Centrifuge Coconut Oil, sparkling coconut water, sugar, lip balm, etc. We are looking for a "seller" who is comfortable being on the ground floor and wants to grow.



Purpose:  To seek out, sell and establish new accounts, in the hospitality (hotels, bars, restaurants, clubs, spas, gyms etc) and retail sectors (grocery stores, convenience stores, specialty stores etc) for Jax Coco and effectively and efficiently grow those accounts in coordination with external (e.g. customers and distributors) and internal groups (e.g. management, operations, marketing). The position will be expected to provide feedback on and participate in sales strategy development and planning. The candidate must show an ability to be a self starter, enjoy selling and require minimal direction. Jax Coco is a start-up requiring creative and active participation across all functions but with opportunity to grow in a dynamic company.



Key responsibilities:

  • Direct Sales

    • Grow Jax’s sales by establishing and growing high end accounts

    • Identify, approach and sell customers independently or in teams as needed

  • Distributor sales

    • Work with the management team to select and performance manage independent sales agents, brokers and distributors to maximize sales

  • Sales strategy and materials

    • Develop sales materials and pitches in conjunction with jax management and marketing to inform and increase Jax’s value to customers

    • Make sales forecasts periodically and measure performance against it

  • Operations

    • Assist regular execution of jax orders where needed to ensure proper delivery,  top customers service and payments in a timely fashion.

    • Follow up with all accounts across retail, hospitality and distributors to drive performance in coordination with other internal/external sales resources.

  • Other related tasks as determined time to time by the EVP Sales or their designate



  • Base salary: based on experience and value, market competitive

  • Sales commission on direct sales:

    • First year of account where lead salesperson: market competitive

    • Subsequent years where lead salesperson/account manager: market competitive