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Bio-bottles and a BPA Deadline
November-December 2011Big Changes at O.N.E., Celsius and Starbucks Buys Evolution Juice
Presidents and founders are replaced while Starbucks puchases super-high-end Evolution Juice
October 2011Social Media Drives Purchasing
Restaurant consumers and individuals exposed to social content are significantly more likely to increase their spending and consumption.
October 2011Honest Helps out Founder’s Home State
Seth Goldman and Massachusetts Governor Deval Patrick unveil the expansion of the Mass. Coca-Cola Refreshments plant.
September 2011Fair Trade on the Rise
Fair Trade on the Rise
July-August 2011Consumer Group: Coconut Waters Fall Short on Electrolyte Claims
Coconut water claims in hot water.
July-August 2011Summertime is Dealtime Edition
Deals at mid-year.
June 2011Empowering the Elderly With 5-Hour Energy
5 Hour goes for 65
June 2011After 140 Years, White Rock Still Solid
White Rock turns 140
April-May 2011O.N.E. Prepping for Big Pepsi System Launch
O.N.E. preps for Pepsi launch.
March 2011From Billy Dee to Snoop Dogg
Snoop Dogg and Pabst.
January 2011More Four Loko Fallout
Four Loko cools another venture.
January 2011Heineken Offers Touch-Me Cans
Heineken launched their new can in February, adding a tactile level of printing to the can.
December 2010BevNET Live and the Best of 2010
A look back at our Live winter event in Santa Monica, CA.
December 2010Honest Optimism on Coke Pickup; pessimism on Mate, Kombucha
Honest Tea and the company’s addition to the Coke portfolio and its subtraction of SKUs.
December 2010Deals: Coconut Water Competition Continues
The race for coconut water supremacy.
October 2010FTC Update: The View From NACS
At NACS 2010, two functional beverage companies seemed to be mostly unconcerned about the marketing of their products and didn’t tout any recent changes to their practices.
October 2010Licensing- Jamba Doubles Up
Jamba Juice may once have been known for its on-premise stores, but no longer.
October 2010Deals
Tata Activates Cash for Rising Beverage Co. & Lifeway Grabs First Juice.
October 2010Going Mobile
Beverage companies at Expo East were happy to explain how they are hoping to capitalize on food-related trends.
September 2010Innovation: Disguise Version
High-Fructose Corn Syrup gets a name change.
September 2010Gatorade Set Free
25% of Gatorade's distribution to go into PepsiCo's DSD system.
September 2010Real Brand News
This marks the 11th consecutive year that Coke has achieved the positioning in Interbrand’s Best Global Brands report.
September 2008Promotion Parade
Jessica Simpson and Doug Flutie -- and a few beverage companies
March 2008Bottled Water
Fred will now hang with a party – or package – of six 600ml...



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