Trader Joe’s to Carry SkylarHaley’s achievONET Beverages

Pleasanton, CA, October 22, 2003 – SkylarHaley a leading Food and Beverage marketing company announced today that Trader Joes East Coast will carry SkylarHaley’s achievONET, a uniquely new low carb, high protein nutritional coffee beverage at select locations.

“When a retailer with the stature of Trader Joe’s decides to carry your beverage it is great news. When you are a new, up and coming beverage company like we are, adjectives like incredible, thrilled and exhilarating all come to mind,” says SkylarHaley Co-Founder Jonathan Smith. “We receive hundred of phone calls and emails each week from consumers all over the East Coast and Mid-West regions requesting a location nearest them where they can purchase achievONET. This announcement assures that our consumers from the Maine seaboard to Michigan, Ohio and Indiana will now be able to walk in to any Trader Joe’s to purchase our products. Consumers should be able to find achievONET at their local Trader Joe’s East locations in approximately three weeks.”

About SkylarHaley
SkylarHaley (www.skylarhaley.com) is a leading Food and Beverage marketing company focused on bringing innovate products to market. By creating national brands in the food and beverage industry and to obtain a market leading position through excellence in product innovation and customer service. We are dedicated to our customer’s product experience and pledge to sponsor activities that benefit the community we plan to serve.

Headquartered in Pleasanton, California and an East Coast office in Sterling, VA, SkylarHaley was founded in July 2002 by Perry Abadir and Jonathan Smith. With a combined fifty plus years of industry experience in the Food and Beverage business.
Mr. Abadir and Mr. Smith also own Blue Sun Corporation, a food and non-food brokerage company that specializes in selling to the Warehouse Clubs and to larger grocery retail chains. Blue Sun has been hired by SkylarHaley to represent the essnT beverage line in the Club Market.

Media Contacts:
Jeremy Smith Blue Sun Corporation, jeremy@bluesuncorp.com, Blue Sun Corporation 925.426.9864.
Peter Vermeulen, SkylarHaley, peter@skylarhaley.com, SkylarHaley, Inc. – Tel 925.600. 9397, Fax 212 479-5138. www.skylarhaley.com
SkylarHaley, achievONE, the achievONET logo, and the slogan “The Liquid Energy Bar with the Better Coffee Boost,” are either trademarks or registered trademarks of SkylarHaley.