ROCKSTAR Energy Drink at the 2003 American Music Awards

Posted November 24, 2003 8:43 pm; Submitted by ROCKSTAR

The American Music Awards isn’t usually a place for beverage news, but ROCKSTAR Energy Drink was kind enough to supply us with some backstage photos. Of course there was no shortage of ROCKSTAR — or rockstars — at the AMA. As for the energy drink, it was found in all gift bags for performers and presenters. In addition, ROCKSTAR VIP cards (entitling the holder to a year’s supply of ROCKSTAR) were given to a select group of the rockstars and celebrities at the event. Russ Weiner, CEO of ROCKSTAR, captured plenty of backstage photos showing off ROCKSTAR’s celebrity following.

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