Jones Soda Co. Appoints Peter Leahy Executive Vice-President

Jones Soda Co. (OTC:JSDA) (TSX VENTURE:JSD) (the “Company” or “Jones Soda”), announced today the hiring of Peter Leahy to the new position of Executive Vice President, Sales.

Prior to joining Jones Soda, Mr. Leahy was most recently Vice President, National Accounts for the Coors Brewing Company. Prior to serving in this position at Coors, Mr. Leahy has had other extensive sales and marketing experience in his career, including Johnson & Johnson, Frito-Lay, Colgate Palmolive and Coca-Cola. Mr. Leahy was both Division Manager for Coca Cola in Atlanta and also had international sales and marketing experience with Coke as Marketing Director in Great Britain and as Vice-President, Sales in Paris, France.

Peter van Stolk, President and C.E.O. of Jones Soda commented, “Peter’s 25 years of experience includes all aspects of the sales and marketing side of consumer goods, including national sales, DSD sales, international sales as well as marketing. His in depth knowledge and relationships of the distributor network and his knowledge of international sales is a valuable asset as we continue to grow our distribution in all channels of trade. Mr. van Stolk added, “Peter is a quality person with a proven track record and we are very excited to have him join our team.”

Headquartered in Seattle, Washington, Jones Soda Co., manufactures its Jones Soda, Jones Naturals, Jones Energy and Whoopass brands and sells it through its distribution network in select markets across North America. A leader in the premium soda category, Jones is known for its innovative labeling technique that incorporates always-changing photos sent in from its consumers. Jones Soda is sold through traditional beverage retailers and everywhere you’d never expect to find a soda.

This press release contains forward-looking statements and projections concerning the Company’s plans, strategies, expectations, predictions and financial projections concerning the Company’s future activities and results of operations and other future events or conditions, and are “forward-looking statements” as defined by the Private Securities Litigation Reform Act of 1995. Words such as “expect,” “believe,” “anticipate,” “may,” “will,” “plan,” “intend,” “estimate,” “could,” and other similar expressions are intended to identify these forward-looking statements. In particular, statements in this release regarding potential growth opportunities, working capital and cash flow management, operational and expense controls, profitability and results of operations are forward looking. Statements in this press release, and elsewhere, that look forward in time or include anything other than historical information involve risks and uncertainties that may affect the Company’s actual results of operations. These statements by the Company are subject to certain risks, including, among others, future demand for Jones Soda, Jones Naturals and Whoopass, competition from other businesses providing similar products, the ability to maintain profitability and control expenses and the Company’s ability to successfully execute its business strategy. These and other risks and uncertainties are discussed in more detail in the Company’s periodic reports filed with the Securities and Exchange Commission under the Securities Exchange Act of 1934, as amended, which are available at the SEC website at

The Toronto Venture Exchange has not reviewed and does not accept responsibility for the adequacy of the content of the information herein.