VitaZest to Gain Celebrity Status in Hollywood at Koo Koo Roo Chicken Bistro Locations

Boca Raton, FL, October 2007 – VitaZest is now a rising star at Koo Koo Roo Chicken Bistro locations in West Hollywood, Beverly Hills, Pasadena, Santa Monica, Studio City and other fashionable Los Angeles, CA area locales. The chic chicken & turkey QSR chain, with a focus on healthy eating, will engage in a full roll out of VitaZest after seeing the benefit of offering this naturally flavored, enhanced beverage to customers.

“VitaZest is well qualified to go alongside the other offerings at Koo Koo Roo restaurants and has been selling off the shelves in our test stores” said Bill Gillen, Vice President of Culinary Operations of Koo Koo Roo Chicken Bistro. “I am happy to say that VitaZest made the cut at Koo Koo Roo; our customers have confirmed VitaZest’s delicious and healthy credentials.” concluded Gillen.

The better for you philosophy at Koo Koo Roo Chicken Bistro is called Life Unfried. Life Unfried is described as eating well and feeling good, a way to cook and a way to live, getting it healthy and getting it right – fresh foods, fresh flavors and fresh ideas.

“At Koo Koo Roo the food is healthier than that offered by other quick service restaurants, and VitaZest is right for Koo Koo Roo.” stated Gillen. “We are delighted VitaZest was selected to be offered along with the healthy fare at Koo Koo Roo,” said Ziv Alcalay, VP Operations for Triple A Products, “the makers” of VitaZest. “Koo Koo Roo Chicken Bistro is a great venue to showcase all the best things about VitaZest because healthy and delicious food is the focus of the menu. I think VitaZest is the perfect beverage for L.A., where people are passionately into health and wellness,” concluded Alcalay.

There are six delicious flavors of VitaZest Vitamin & Fruit Enriched Water and VitaZest Vitamin Enriched Green Tea. VitaZest contains 10 vitamins and minerals and no carbs, calories, sugar, sodium or preservatives.

For further information on VitaZest, please visit
Koo Koo Roo Chicken Bistro is affiliated with Fuddruckers. Although chicken and turkey get top billing at Koo Koo Roo Chicken Bistro, select Koo Koo Roo locations offer: Fuddruckers World’s Greatest Hamburgers. For more information on Koo Koo Roo Chicken Bistro please visit: