BAWLS Guarana Growth Continues During 4th Quarter





Miami, FL – December 7, 2007 – Hobarama LLC/BAWLS Guarana today announced partnerships with five new distributors, located in the Midwestern and Mid-Atlantic US., these new affiliations are among dozens of additions to the company’s sales portfolio during 2007, including Hobarama’s entry into many new states and regions.


The following have recently joined the BAWLS Guarana distribution network:

      North Dakota

          RJ Distributing (Dickinson)



          Albert Distributors (Elk City)

          Southern Oklahoma Spirits (Ardmore)

          Tradition Spirits (Norman)



          Davis Beverage Group (Eastern and South/Central PA)


BAWLS Guarana’s growth in 2007 included the company’s successful launch of the BAWLS Guarana Cherry flavor, as well as the brand’s entry into Oklahoma, Maine, Alabama, Arkansas and New Hampshire. Over the last 12 months, over 40 new distributors have partnered with BAWLS Guarana, many of which are members of the  Anheuser-Busch network.


2008 promises to be another strong year for Hobarama, with a number of new product launches and marketing initiatives now in the planning stages.





BAWLS is the brainchild of entrepreneur Hoby Buppert, CEO of Hobarama, LLC, who named the beverage for the caffeinated “bounce” the drink packs. Widely distributed to local supermarkets, convenience stores (7-Eleven, Speedway/SuperAmerica), Target, CompUSA stores and gaming venues; BAWLS is a premium, non-alcoholic, carbonated beverage made from the guarana berry harvested in the Amazonian Rainforest. The caffeine found in BAWLS Guarana contains the same amount of caffeine as coffee and nearly three times that of traditional sodas due to a naturally occurring form of the stimulant found in the guarana berry. BAWLS’ unique refreshing flavor tastes like a citrus infused cream soda and its popularity continues to grow among caffeine-deprived, refreshment-seeking techies, students, professionals and athletes in need of a Bounce. For more information, please visit