ST. PAUL, Minn.–Beverage Creations, Inc. (PINK SHEETS: BVRG), a hydration technologies corporation based in St. Paul, MN, announced today that it has entered into discussions with Coca Cola (NYSE: CCE) to co-ordinate a distribution partnership as well as a joint marketing/branding effort for its bio2TONIC beverage product.
“Our initial motivation to enter into discussions with Coca Cola was inspired by the unlimited possibilities the potential relationship would provide to our core product. The Coca Cola Company is internationally recognized for its diverse leadership within many areas of the beverage industry. Utilizing Coca Cola‘s expertise in marketing and product distribution would propel our product to a heightened deliverability status, thus increasing its profitability in a shorter time frame. The Coca Cola organization has extended tremendous courtesy to our product and our company,“ stated Bob Wieden, CEO of Beverage Creations, Inc.
It is BVRG‘s belief that bio2TONIC is a new disruptive product in the Sport, Health, and Nutrition categories. No other product combines two products in one that offers relief from fatigue, stress, jet lag, altitude sickness, alcohol sickness and increases mental acuity.
BVRG will update its shareholders as well as the general public as to the ongoing discussions with The Coca Cola Company as they arise in the near future.