 |
BALA CYNWYD, Pa.–All the energy and passion of Pat Croce,
Philadelphia‘s famous fitness guru and
motivational icon, has just been bottled by Skinny
Nutritional Corp. . Today, the
company unveiled Croce‘s Skinny
Water® Acai Grape
Blueberry (Hi-Energy), the fifth flavor in the Skinny Water line. Croce‘s
Skinny Water (Hi-Energy) packs a shot of energy into the only enhanced
water with zero calories, zero sugar, zero sodium, and zero
preservatives formulated to get your metabolism moving while curbing
your appetite.
“I‘m all about a
healthy, high energy lifestyle, and taking action on your passion,“
says Pat Croce. “People
have been telling me all of my life to bottle my energy. Now, with
Skinny Water Hi-Energy, I can inspire consumers to live a healthier
lifestyle.“
Skinny Water (Hi-Energy)‘s active ingredient,
Acai Berry, is a super anti-oxidant Brazilian fruit found growing on
Amazonian palm trees. Acai Berry is high in essential amino acids, and
is considered to offer the best nutritional value of any fruit.
Skinny Water Acai Grape Blueberry (Hi-Energy) also includes the
following key ingredients.
- Guarana: energy from natural caffeine to stimulate and increase
metabolism. - Ginseng: combats fatigue and increases the ability to
concentrate. - Vitamins B3, B6, B12: offers carbohydrate, metabolism and
energy production. - L-Carnatine: converts fat into energy.
“If ever there was a drink to bottle the Pat
Croce spirit, this is it,“ says Don McDonald,
President of Skinny Nutritional Corp. “Croce‘s
Skinny Water Hi-Energy is everything anyone needs to make it through a
busy day. Whether you‘re a student, soccer
mom, or CEO, Croce‘s Skinny Water Hi-Energy
will curb your appetite, boost your metabolism, and give you the kick in
the pants you need to get started, and keep your day moving.“
In addition to Skinny Water Acai Grape Blueberry (Hi-Energy), the Skinny
Water lineup features four other original flavors, including Raspberry
Pomegranate (Crave Control), Goji Fruit Punch (Shape), Passionfruit
Lemonade (Total-V), and Peach Mango Mandarin (XXX-Detox). Every bottle
of Skinny Water curbs appetite, and each flavor is formulated with
antioxidants, multi-vitamins, and clinically proven ingredients to boost
metabolism and control appetite.
All Skinny Waters have three key ingredients: Super CitriMax®,
ChromeMate®, and
EGCG. Super CitriMax is clinically proven to suppress appetite and
improve weight loss by 350 percent, and includes calcium that promotes
fat burning and bone density, and potassium that maintains cellular
hydration. ChromeMate®
promotes normal energy metabolism and helps maintain healthy blood sugar
levels. And EGCG, a green tea extract, helps keep metabolism moving.
Each 16.9-ounce bottle of Skinny Water will be available at a suggested
retail price of $1.49, and will hit store shelves this month. The
company has positioned Skinny Water as a national brand, and is
implementing a roll-out strategy designed to foster consumer awareness
and brand development.
Enhanced water beverages are the fastest growing segment in the beverage
industry, led by leaders such as Coca-Cola
Company (NYSE:KO),
Pepsi (NYSE:PEP),
and Cadbury Schweppes PLC
(NYSE:CSG).
For more information about Skinny Nutritional Corp. or Skinny Water,
please contact Jackie Zima at 610-228-2138, 215-534-2973 (mobile), or
write to Jackie@GregoryFCA.com.
ABOUT SKINNY NUTRITIONAL CORP.
Headquartered in Bala Cynwyd, Pa., Skinny Nutritional Corp. is the
exclusive worldwide distributor of Skinny Water®,
a zero-calorie, zero sugar, zero sodium and zero preservative
multi-functional water that helps aid in weight loss. Skinny Water comes
in five great tasting flavors that include Acai Grape Blueberry, Goji
Fruit Punch, Peach Mango Mandarin, Raspberry Pomegranate, and
Passionfruit Lemonade. Skinny Water®
is the first functional water in the market that contains three key
ingredients, Super CitriMax®
and ChromeMate® and
EGCG, a green tea extract, which have been clinically proven to help aid
in weight loss. Skinny Nutritional Corp. will also be launching Skinny
Tea®, Skinny Shakes®,
Skinny Java™ and other Skinny branded
beverages. For more information, visit www.SkinnyWater.com.
ABOUT PAT CROCE
Pat Croce, known for his remarkable success as a physical therapist and
pioneer in the sports medicine field and the resurrection of the
Philadelphia 76ers as a NBA championship contender, has been defined as
one of the most amazing stories in sports history. Through his business
savvy, dynamic personality, and emphasis on customer service, Croce
created Sports Physical Therapists, a sports medicine empire of 40
centers in 11 states, into a top-ten finalist for the prestigious
Malcolm Baldrige National Quality Award. Following the sale of his
company, Croce focused his entrepreneurial spirit and indestructible
positive attitude on the purchase of the NBA‘s
last place team, the Philadelphia 76ers in 1996. During his 5-year
tenure as President, the team rose from worse to first in the NBA
standings and broke franchise records in attendance, revenue,
merchandise, and consecutive wins on the way to the NBA Championships
against the Los Angeles Lakers in 2001. Croce next tackled television as
a lively commentator on the NBA on NBC, a Tae Kwon Do commentator
for the Summer Olympic Games 2004 in Greece (Croce is a 4th
degree Black Belt), and during that same year hosted a nationally
syndicated daily TV show Pat Croce: Moving In for Sony Pictures
Television. His most recent role was as a panel judge on ABC‘s
American Inventor. Croce continues to fill requests as a
nationally-renowned motivational speaker, and is the author of the New
York Times bestseller, I Feel Great and You Will Too!, the
motivational tome 110%, and the business book Lead or Get Off
the Pot! For more information, join him at www.patcroce.com.