BevNET.com - The beverage industry's source for product reviews, news and more -- soft drinks, energy drinks, juices, teas, bottled water and other non alcoholic beveragesYour source for Beverage News and Reviews
 

 

The New Emergen-C Kidz Complete Multi-Vitamin & Multi-Mineral Supplement Drink Mix is Available on Store Shelves Today

Posted: 9/24/2008 2:07:00 PM |   0 Comments | Post

Tagged Companies: Alacer Corp

ADVERTISEMENT

Kids love to mix it up, watch it fizz and gulp down this fun, fizzy good for them vitamin supplement

FOOTHILL RANCH, Calif., Sept. 24 /PRNewswire/ -- Alacer Corp., maker of the popular vitamin fizzy drink mix, Emergen-C, has announced the latest addition to their family of products, the NEW Emergen-C Kidz contains a whopping 24 essential nutrients, including more immune-boosting vitamin C than the leading brand and choline, to support healthy brain function.*

"Kids love to mix it up, watch it fizz and gulp it down so much that they chose and named their favorite flavors: Strawnanaberry Blast, Orange Pineapple Explosion and Cherry Yumberry," said Meghann Seidner, Emergen-C Brand Manager. "Moms feel great knowing each packet contains 250mg real fruit juice powders, and no artificial flavors!"

To ensure this fruity, mouth-watering vitamin formula is the best-tasting product on the market, Alacer Corp. went straight to the source. Kids influenced every aspect of the product development from tasting to naming and even package design. There were over 100 kids from across the nation that participated in selecting their favorite flavors. The final packaging incorporates design elements from each winner.

The creative product name winners include Austin Blase, age 8, of Duluth, Georgia for Orange Pineapple Explosion and Bernadine Macedo, age 8, of Los Angeles for Strawnanaberry. The three kids whose drawings inspired the new package design include Marisa Rodriguez, age 9, of Rosemead, California for Cherry Yumberry; Alessandra Rios, age 8, of Pasadena, California for Strawnanaberry Blast; and Jake Mowery, age 12, of Cumming, Georgia for Orange Pineapple Explosion. The winner for best name and best artwork for each flavor was rewarded with a prize package of $1,000 to be donated to their school's reading, math or science program. All participating kids received a complimentary sport sling bag.

To meet the winners and to learn more about Emergen-C Kidz, please visit http://www.emergenc.com/ .

About Alacer Corp.

For more than 35 years, Alacer Corp., based in Foothill Ranch, Calif., has been an industry leader and innovator in developing, manufacturing and marketing dietary supplements and nutritionally enhanced products that support an energetic, healthy lifestyle.* It produces 400 million packets annually of Emergen-C(R), which is sold in health food stores, supermarkets, drug stores, mass merchandisers and club stores nationwide. For more information about Alacer, please visit http://www.emergenc.com/ .

*These statements have not been evaluated by the Food and Drug Administration.

These products are not intended to diagnose, treat, cure, or prevent any disease.

Source: Alacer Corp


Copyright 2007 BevNet.com, Inc.
There are currently 0 comments on this article.
Leave a Comment
Name (required)
Email (required but will not be published)
Please note: All comments are reviewed prior to posting. Attempts to advertise, solicit, or promote will not be approved.
Email me when someone else comments on this article.







Classified Ads

+ Post an Ad

Headlines

 Industry News

+ Submit News

 Image Submissions


XO Energ...
12/1/08

Iced Spr...
12/1/08

Hawaiian...
12/1/08

Deep Thr...
12/1/08

Liquid Ice
12/1/08

GT's Kom...
11/26/08

Acai Roo...
11/26/08

Rev D
11/26/08
View All
Upload Image