Reed’s, Inc. Announces Partnership With Maletis Beverage

Posted April 28, 2009 11:45 am; Submitted by Reed's, Inc.

LOS ANGELES, CA–(Marketwire – April 28, 2009) – Reed’s, Inc. (NASDAQ: REED), maker of the top-selling sodas in natural food stores nationwide announced today that it has formed a partnership with Portland, Oregon-based Maletis Beverage. Maletis is an Oregon-based distributor that sells a variety of Domestic, Imported and Micro-beers. Their non-alcoholic portfolio includes Rockstar, Crystal Geyser, Newman’s Own and now the Reed’s and Virgil’s product line up.



Neal Cohane, Senior VP of Sales & Marketing for Reed’s stated, “Partnering with Maletis Beverage is a tremendous opportunity for Reed’s. Maletis has ubiquitous reach across one of the largest metropolitan areas in the Pacific Northwest. Growing our brand in mainstream is a key strategy for us, and partnerships with distributors like Maletis will help Reed’s and Virgil’s gain access into distribution channels and accounts where our brands have not traditionally been found.”



About Maletis Beverage

Maletis Beverage, established over 70 years ago, is locally owned and operated by Rob Maletis. Maletis Beverage was founded in 1935 by Chris Maletis Sr., grandfather of Rob and father to the late Chris Maletis Jr. They distribute a broad variety of domestic, craft and imported beers along with a wide variety of natural and non-alcoholic beverages. For more information about Maletis Beverage, please visit www.maletis.com.



About Reed’s, Inc.

Reed’s, Inc. makes the top selling sodas in natural food markets nationwide and is currently selling in 10,500 supermarkets in natural foods and mainstream. Its six award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. In addition, the Company owns the top selling root beer line in natural foods, the Virgil’s Root Beer product line, and the top selling cola line in natural foods, the China Cola product line. Other product lines include: Reed’s Ginger Candies and Reed’s Ginger Ice Creams.



Reed’s products are sold through specialty gourmet and natural food stores, mainstream supermarket chains, retail stores and restaurants nationwide, and in Canada. For more information about Reed’s, please visit the company’s website at: http://www.reedsgingerbrew.com or call 800-99-REEDS.



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