Exclusive Beverage Distributors brings Venga functional infusions to all New Yorkers

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elray Beach, FL-(July, 2009)-In yet another sign of its rapid growth, Venga® functional infusions www.drinkvenga.com has earned a place with respected Exclusive Beverage Distributors who will handle the brand across the New York Metro region. Exclusive has earned a formidable reputation as an alternative to the larger, overcrowded portfolios of some of the metro area’s larger distribution houses and has developed a specialty in natural, healthy, organic and upscale beverages and will be integrating Venga® into its operations and working it into its thousands of retail accounts across the City and surrounding areas.



Exclusive Beverage Distributors was born out of the minds of its two principals in 2005, Steve Gress and Mike Trefcer, who had a vision beyond and different than the traditional New York area distribution houses, As former route owners themselves, they wanted to offer another type of beverage distribution experience with unique and exceptional products like Venga® that provide a true experience and add significantly to the quality of life of their consumers. Exclusive has built strong relationships with some of the areas most influential and well-known retailers including Duane Reade, Food Emporium and Whole Foods. Among the current group of products handled by Exclusive are Balance, Infused Owater, Vita Coco and Steaz.



Venga North America, Inc., a subsidiary of Beverage Innovations, Inc. www.beverage-innovations.com, makers of Venga® functional infusions, Teawave® Natural Fruit Smoothies, Tropics® 100% Natural Infusions and Island Rose® teas, and a leader in the premium, upscale functional beverage market with customers in over 35 countries on 5 continents will be working with Exclusive Beverage to launch Venga® across the City. Their first event was a massive sampling of Venga® outside the New York Stock Exchange for which they received a strong response to the product. Additional sampling events and other consumer based programs are in store to make the product known to all New Yorkers.



Venga is a truly functional, premium beverage that combines antioxidant rich teas with 100 percent natural and exotic fruit juices, vitamins and nutraceuticals in a preservative-free, great tasting blend. Venga is a ready-to-drink, non-carbonated beverage that comes in six (6) distinct flavors/functions to help consumers achieve their goals, perform their best and relax. These functions include Energize, Immunity Defense, Rehydrate, Calorie Burn, Brainstorm and Health Zen. With no HFCS’s, no preservatives and bursting with all the good stuff mother nature has to offer.and a little more.Venga delivers the nutritional and functional benefits consumers desire in a great tasting blend of exotic fruit flavors and teas.



“We take great pride in the products we offer and the fact that we don’t bring the ordinary to our customers but rather the extraordinary and that’s why we like Venga®,” said Steve Gress, founder of Exclusive Beverage Distributors. “We loved the taste right from the start. Just as important, we love the ingredients and true delivery of functional benefits and we know our customers will too.”



“The song says if you can make it in New York you can make it anywhere and that’s why we’ve partnered with Exclusive because they can help make Venga® a hit in the City and beyond,” said Jamie Day, Managing Partner of Beverage Innovations. “We are putting our focus for Venga® in the largest influencer market in the country, New York City, and its discerning consumers knowing that success here will migrate to markets everywhere. We are confident that Exclusive is the right partner to make the major impact we need.”



About Beverage Innovations, Inc.



Beverage Innovations, Inc. offers specialty beverage solutions to world class customers in 35 countries on 5 continents, including the U.S., Canada, Mexico, United Kingdom, Germany, Netherlands, United Arab emirates, South Africa, South Korea and Australia. Beverage Innovations markets and sells upscale beverages under its own brands Tropics®, Venga®, Villagio®, Teawave®, and Island Rose® teas.