VPX/Redline Wins Against Red Bull’s Trademark Opposition In France

WESTON, FLORIDA JUNE 25, 2010:Dietary and nutritional supplement company Vital Pharmaceuticals, Inc., d/b/a VPX/Redline of Weston, Florida, announces today that it prevailed against Red Bull GmbH Societe De Droit, Austria (“Red Bull”) in a French Trademark Opposition Proceedings for Redline Trademark. Red Bull brought the Opposition Proceedings in France against the VPX/Redline trademark application on or about March 15, 2010 in the European Union Office for Harmonization in the Internal Market (Trade Marks and Designs (“OHIM”) citing to dilution and likelihood of confusion.

While Red Bull has been successful with opposition proceedings in other countries, the French Trademark Office has rejected Red Bull’s contention that there was a risk of confusion between the Red Bull and Redline trademarks, stating that there was no likelihood of visual and/or intellectual signs of confusion in France. The news of this legal victory comes on the heel of future plans by VPX/Redline to offer its Redline in other geographical regions. The freedom to conduct business in France gives greater position to the Redline brand in the market.

Vital Pharmaceuticals, Inc., d/b/a “VPX/Redline was established in 1993 with one goal in mind, to produce the highest-grade sports nutrition supplements on the market for serious individuals who were willing to pay slightly more, for a product that works and delivers on its promise. John Owoc is the owner of several pending patents along with Vital Pharmaceuticals, Inc.’s portfolio of nearly 400 pending and registered trademarks. Currently, VPX/Redline has a product portfolio that is second to none. The Redline brand has a firm position in the convenient stores market, while the bodybuilding products are the crème de la crème of the Health and Fitness channels of trade.