Hangover Joe’s Get Up & Go Signs Major License Deal With Warner Bros Consumer Products

August 10, 2011 9:51 am

Popular Hangover Product To Have National Tie-In To Box Office Champ The Hangover

Nashville, TN – Hangover Joe’s Get Up & Go™, already America’s best-selling hangover recovery product, has inked an exclusive licensing agreement with Warner Bros. Consumer Products to manufacture and distribute The Hangover recovery shot. The announcement was made today by Mike Jaynes and Shawn Adamson, managing partners of Hangover Joe’s Get Up & Go™.

“This is a perfect marriage of pop culture entertainment branding and a contemporary health product,” explained Jaynes. “This agreement opens endless opportunities to market and promote our shot.”

Hangover Joe’s Get Up & Go™ is a scientifically formulated 2-ounce shot that combines caffeine (about as much as one cup of coffee), select amino acids, antioxidants, B vitamins and herbs specially engineered for maximum hangover relief results. It is currently available nationwide in various markets.

The Hangover has earned nearly half a billion dollars worldwide since its theatrical release in 2009. The Hangover Part II, released earlier this year, has already surpassed the original with nearly $600 million in ticket sales worldwide. The DVD of The Hangover Part II is expected to be released this fall.

The Hangover recovery shots will be sold featuring the image of one of the film’s cast on each bottle. The Limited Edition shots will showcase Alan, Phil, Stu, Doug, Mr. Chow and even the tiger for movie memorabilia collectors as well as anyone suffering the effects of alcohol overconsumption. They will be available in retail at the end of August/early September.

About Hangover Joe’s

Consumer satisfaction and word of mouth have been a key reason and the driving force behind Hangover Joe’s success. The great thing about Hangover Joe’s is that it really works! Our recovery shot aids the body’s by helping you recover form a hangover by restoring your body with the essential antioxidant and supplements need to relief a hangover.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

Consumer Advocate

Really… interesting Does this seem redundant to anyone…

http://www.facebook.com/notes/last-round-hangover-support/last-round-the-all-natural-hangover-support-announces-the-hangover-part-ii-partn/209058955783753

MONEY WELL SPENT BY BOTH PARTIES.. (Hangover Joes & Last Round).. way to watch your competition.. fighting for the same bone and for a movie that was sub par at best.. :-)

NICE JOB !!!!!
Retailerxp

Hangover Joe’s Way to go! The Hangover Movie is one of the best selling movies of all time and at least your company has the guys on bottles and in commerce. I think this will be massive for the brand as a store buyer i know we will be moving to stock this in our stores Congrats.
Jimmy 7

Massive is a Big Word Retailerxp. I agree with Consumer Advocate where Hangover Joe’s invest money on a movie that came and went with cruddy reviews (Part II). I’d be surprised if this did anything long term, it might spike there sales real fast but it will drop off since the product does not work. I’ve ordered it off the web because a buddy told me about it and he heard about it from one of the owners, so I tried it. And it did not work for me or my buddy who recommended it. Oh well.. I guess all there is to say is:

Cool “new” bottle, but your product still was a waist of my money.

Good Luck on the partnership, and good luck to you Retailerxp as a “buyer” I’m shocked, since your stocking product based on pictures of the Hangover actors on a bottle and not on the merits of the product itself.

Super !!
OntechGroup

Agreed…the licensing deal is way behind the curve of the initial build-up for the movie. Last Round caught the wave when the major marketing push by Warner Bros. was being made, and had very limited results in expanding their marketshare…which has since contracted.
Thursdaynitecrew

Sorry Hangover Joe… Your product did not help my hangover at all, and in fact it did not do anything but give me the excuse to tie one on extra hard that night. OUCH, I regretted that…

Not worth the time or energy to repurchase the product to try again… once it failed the Thursday night out with the boys, I moved on. The product is worthless…… an egg mc’muffin and a milk shake work 1000 times better … and they taste good too..

Give up the hangover pipe dream and just become another vitamin supplement found at a GNC near you, because that is all you really are.. a liquid vitamin… haha and that market is already saturated with waters containing vitamins.

Watch your claims kids.. note the Coconut Water Class Action suite … what your selling and what your claiming are not quite adding up in my book as a consumer who spent my hard earned money on a product that did not do anything other than give me a nasty taste.

Just Food for thought…
DownandhungoverinVegas

Well I took this stuff last Sunday morning and i can say this it worked on me. I am a big weekend drinker and i purchased it here in Las Vegas in a gift store close to a bar i go to. No movie actors on the bottle i had but i will be back for more and i will suggestit to my friends , already have on facebook. As for your movies deal way to go Hangover Joes’s you guys seam to have the real deal and i just joined your facebook. Looks like you have tons of stuff going on around the country. I like how the product made me feel in about and hour i was so much better it stopped my head ache and i didn’t feel near as bad. I can tell you guys have a strong marketing and seam to be very well financed. I wish you only the best and i will continue using the product. I be llooking for the Hangover Movie stuff soon.

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