Takeya USA to Launch Healthy “Drink Making Experience” at Natural Products Expo West, March 10 to 13 2011 in Anaheim, CA – Booth 5434

HUNTINGTON BEACH, Calif. – Takeya’s healthy “drink making experience” takes center stage at the Natural Products Expo West, March 10-13 in Anaheim, CA when the company launches its all-new line of drink makers and serving containers.  The convenient system features Juice Makers, Cocktail Shakers, Fruit Infusion Jugs and hot/cold Tea Makers.  Environmentally friendly containers include a variety of airtight, leak-proof pitchers, carafes and pure glass water bottles.  Takeya’s fresh, innovative designs allow all Americans to create, serve and take-to-go their own fresh drinks in minutes.  More information is available at www.takeyausa.com.

Takeya’s unique approach to hydration features a simple, yet healthy alternative for people of all ages and lifestyles, free of high caloric sugars that contribute to the nationwide rise in obesity.  Building upon its expertise in developing BPA-free materials, Takeya’s Tea Makers, Flash Chill™ Iced Tea Makers, Fruit Infusion and Airtight Pitchers feature AcraGlass™, a material that looks and acts like glass, and is FDA approved.  With a brilliant glass-like clarity that doesn’t stain or hold odors like typical plastics, AcraGlass is dishwasher safe and handles hot/cold temperatures.

Later this year, spearheaded by expert tea blender and sommelier Paul Cattin, Takeya will complete the healthy hydration experience when it introduces a proprietary blend of loose leaf teas to complement its beverage collection.  “The combination of the Tea Maker and Flash Chill system will lock in flavors and aromas, and reduce ice melting, resulting in full-flavored drinks; far superior to anything currently in the marketplace,” said Cattin.

“Of course the joy of making your own drinks is more than just the tools, it is the freshness and flavors of the ingredients and the anticipation for the perfect beverage,” explained John Lown, CEO of Takaya USA.  “American consumers have come to know and appreciate Takeya’s products for their simple beauty, practical functionality and the healthy benefits that promote a balanced lifestyle.”

Tea Makers are available in 24, 40 and 66oz sizes, with removable tea infuser and optional neoprene jacket. Drink makers include the Fruit Infusion and Cocktail Maker with straining lid and Juice and Lemonade Makers with juicing attachments to squeeze juice directly into an air-tight pitcher.

Take your beverages on the go with Takeya’s revolutionary reusable Glass Water Bottle collections. Water bottles are eco-friendly and deliver fresh taste without plastic or metal flavors and come with patented silicone jackets which provide a soft, non-slip grip and protection from accidental breakage.  The Modern is available in 16oz and 18oz sizes and comes in soft colors: ice green, ice pink, ice blue, natural and black mist. The Classic is available in 16oz and 22oz sizes and comes in green, cobalt blue, purple, black and fuchsia with suggested retail price of $19.99 and $24.99.

Takeya products are available at specialty retailers and online.  Suggested retail prices vary from $3.99 for a two-pack of SWIRL wine cups to $39.99 for the Flash Chilled Iced Tea Maker.  Media samples are available upon request. Detailed company and product information is available at www.takeyausa.com.

About Takeya USA
Takeya (pronounced tah-KAY-ya) USA, a subsidiary of Takeya Japan, is a manufacturer of innovative food and beverage containers.  Building upon 50 years of design expertise, the company enriches consumer’s lives by using modern ideas, a rich palette of colors, food-safe materials, unique functionality and high-quality craftsmanship. Takeya provides real solutions that save the American consumer money, are eco-friendly and promote a healthy lifestyle.  More information is available at www.takeyausa.com.