Princeton, N.J. (Oct. 8, 2012) Bai Brands, LLC, the maker of bai5 Antioxidant Infusions, today announced it has been selected to participate in the nationwide launch of HUNGRY GIRL TO THE MAX! The Ultimate Guilt-Free Cookbook, the new book by Lisa Lillien, Food Network personality and founder of the Hungry Girl brand. In June, Lisa named bai5 her “breakout beverage find,” calling it, “Hands down, the best drinks we”ve tried in years.” bai5 will be included in gift bags on all stops during the national book tour, which kicks off on October 16th at Wegmans in Princeton, New Jersey.
“We’re thrilled to have the opportunity to work with Lisa as she helps millions of people find ways to enjoy delicious, guilt-free food,” says Bai Brands Founder and CEO, Ben Weiss.
HUNGRY GIRL TO THE MAX! is the follow-up to Lisa’s six New York Times bestselling books. It is being called the “Hungry Girl Bible” for all who crave the delights of great-tasting dishes minus extra calories and excess grams of fat. Lisa, a self-described “foodologist,” creates delicious recipes that are low in fat and calories. The “Hungry Girl” brand features a television show that airs on Food Network and Cooking Channel and a free daily email newsletter that reaches more than 1 million subscribers. For more about Hungry Girl, visit www.hungry-girl.com.