Coca Cola, Pepsi and Budweiser, Miller-Coors to Vie for Official Soft Drink & Beer Sponsorships at Hip Hop Hall of Fame Museum & Entertainment Complex

Hip Hop Hall Upfront Preps $100M in Official Sponsorships From Brands, Advertisers, and Record Labels for Naming Rights, Marquee, Floors, Exhibits, Bar and Live Entertainment Stages

NEW YORK, Jun 18, 2012 (GlobeNewswire via COMTEX) — The Hip Hop Hall of Fame Museum and Entertainment Complex that is set to open in Midtown Manhattan is poised to announce plans are underway to generate $100M from Official Sponsorships and Advertisers during its Upfront Mixer Event in New York City. The facility is estimated to see over 650,000 visitors per year, plus produce numerous Live Events, and Television shows. This will also include Sponsorships and Advertising that is available on the upcoming Hip Hop Hall of Fame Awards TV Show taping in November at the Apollo Theater.

The Hip Hop Hall of Fame Brands will offer an array of Sponsorship and Branding opportunities for National Corporate Brands, Products, Service Providers, and Facility Vendors. These offers will include multi-year official category sponsorships for Soft Drinks, Beer Distributors, Sports Drinks, Automobiles/Trucks, Consumer Electronics, Tech, Wireless phones, Alcohol Spirits, Snacks, Candy, Fast Food, Computers, Athletic Shoes, Fashions, Sporting Goods, Online & Search Services, Credit Cards, Hotels, Health and Homecare Products, Services, and more.

Corporate sponsor partners will have advertising and naming opportunities on-site in multiple locations throughout the facility to include the Themed Restaurant, Concert Lounges, Live Event Stages, Television Studios, Arcades, Community Rooms, Retail Gift Store, and Outdoor signage.

This will include the building Marquee, Full Floors, Exhibits, Displays, Commissioned works, Live Events, Tours, Community Programs, Archives and Library. The Kids Mascot B-Boy Scratch will mentor over 20,000 NYC public school children per year with special free educational, music history, and tolerance field trips to the Museum and Urban Theme Park.

The Hip Hop Hall of Fame will also utilize and serve these lucky brands, drinks, products and services in daily operations at the facility, and incorporate them into the fabric of the museums displays, attractions, and exhibits architecture.

“This is a once in a lifetime opportunity for major corporate brands to stake a claim in the Global Hip Hop phenomenon and Youth Demographics ages 12-34, and their families 25-55 who spend and influence over $450 Billion per year on products, services, and technology,” stated JT Thompson the Chairman and Executive Producer of the Hip Hop Hall of Fame Awards Show.

The Hip Hop Hall of Fame Museum and Entertainment Complex is poised to become the Hip-Hop institution of record for the 21st century, as reported in Billboard Magazine. The Museum will provide up to 300 jobs, internships, co-branded marketing partnerships, educational & outreach programs for youth and families while servicing over 650,000 tourists and visitors annually. The facility will have a $350 million socio-economic impact in New York City from on-site and off-site programming, tourism, B2B local commerce, consumer spending, and tourism.

All potential corporate branding partners are encouraged to submit their bids in early, and to rsvp for the upfront VIP mixer event on Monday July 30, 2012 at Amnesia NYC. The official website is at Http:// and on facebook and on twitter at . Contact Bobby Fisher or Alexia Martinique at Hip Hop Global Media & Entertainment for more information at