NPR: Coconut Water is “Not Magical”

Ray Latif|June 18, 2012 3:28 pm

Clearly, coconut water has been one of the fastest growing categories in the beverage industry, but are its highly touted rehydration benefits as helpful as advertised? In a recent article, National Public Radio (NPR) posits that while coconut water does provide an electrolyte-packed punch, most individuals can rehydrate just as well with plain water. The article cites the opinion of Andrea Giancoli, a registered dietitian and spokesperson for The Academy of Nutrition and Dietetics, who explained that while the draw for coconut water is based on its potassium content, the drink is “not magical.”

You can read the full article here.

Guest

haters. of course it’s not “magical,” but it tastes good, is refreshing, and good for you.
Pceinc

I tried it for the first time this weekend….not really enjoyable. It’s taste reminded me of how some tanning lotions smell…it’s all I could think about…it really wasn’t what I had expected.
http://www.mclean-design.com fred hart

while drinking water may rehydrate you just as well as plain water, the act of drinking something marketed as a “sports drink” or rehydration beverage can often make individuals feel better simple because they think it’ll will be good for them. In essence, a placebo effect
Rverruso

check out xclr8mineralwater.com…this stuff can hydrate
http://www.cocotap.com/ Paul

What is magical or miraculous about real coconut water is evidenced by passing thy understanding. Industry is riding on an natural phenomena experienced widely in the tropics with indisputable appeal, enjoyed by people who want to relax and replenish not exercise and warm up. In essence this cannot successfully be contained outside of a coconut and re-branded to suit another purpose. Keep trying tho because everyone will eventually want to taste a real drinking coconut in the tropics which is good for tropical tourism..and that is the magic of coconuts’ allure.
JeffBeverage

Why can’t it just be a refreshing drink that people like, is healthy, and feels good to drink? I guess when you are selling and taking floor space, everyone whose products aren’t doing well has to come after you.

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NPR: Coconut Water is “Not Magical”

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