Ocean Spray Puts Cherry On Top with New Cherry Juice Drink Line

Fans Invited to “Dish” About Latest Offering for Chance to Win $1,000 in America’s “Taste Capitol”

LAKEVILLE-MIDDLEBORO, Mass.–(BUSINESS WIRE)–Ocean Spray is helping juice lovers cherish the fresh-picked taste of sweet, plump cherries year round with the introduction of its first Cherry Juice Drink line. To celebrate the launch, the cooperative is inviting fans to put their tasters to the test and share their reactions to its new juice drinks at Facebook.com/OceanSpray and OceanSpray.com for the chance to win $1,000 and a trip to America’s “Taste Capitol,” New York City.“We’re so positive that fans will love the fresh-picked taste of our new Cherry Juice Drinks that we’re giving them a free coupon to taste it and tell us what they think.”

Ocean Spray’s Cherry Juice Drinks blend together sweet, plump cherries with other fruits like crisp, tart cranberries and delicious ruby red grapefruits for a uniquely refreshing taste. The new line includes Ocean Spray® Cherry Juice Cocktail, Cran-Cherry® Cranberry Cherry Juice Drink in original and diet, and Ruby-Cherry Grapefruit Cherry Juice Drink. One eight-ounce serving provides a full-day’s supply of Vitamin C; and Diet Cran-Cherry® Cranberry CherryJuice Drink offers five calories per serving.

“Every great taste maker needs taste testers,” said Ken Romanzi, chief operating officer at Ocean Spray. “We’re so positive that fans will love the fresh-picked taste of our new Cherry Juice Drinks that we’re giving them a free coupon to taste it and tell us what they think.”

Now through Feb. 28, fans are invited to “dish” on Ocean Spray’s latest line-up by submitting taste testimonial videos online at Facebook.com/OceanSpray or OceanSpray.com. On the sites fans can sign up to receive a coupon for a free 64-ounce bottle of Ocean Spray Cherry Juice Drinks*, access new recipes such as Ocean Spray’s new Cherry Cosmo, Cherry Temple or Chewy Cherry Brownies, and submit their personal taste testimonial for a chance to win $1,000 and a trip to New York City.

For more information about the contest, including Official Rules, or access to the latest recipes, news, exclusive giveaways and contests visit OceanSpray.com,Facebook.com/OceanSpray or Twitter.com/OceanSprayInc.

* Free 64oz bottle of any new Ocean Spray® Cherry Juice Drink redeemable with purchase of one Ocean Spray® 64oz Cranberry Juice Drink.

About Ocean Spray

Ocean Spray is an agricultural cooperative owned by more than 700 cranberry growers in Massachusetts, Wisconsin, New Jersey, Oregon, Washington, British Columbia, and other parts of Canada as well as more than 50 Florida grapefruit growers. Ocean Spray was formed 80 years ago by three cranberry growers from Massachusetts and New Jersey. Florida grapefruit growers joined the Cooperative in 1976. Ocean Spray is North America’s leading producer of canned and bottled juices and juice drinks, and has been the best-selling brand name in the canned and bottled juice category since 1981. Ocean Spray posted fiscal 2010 gross sales of $2.05 billion and net proceeds of $340 million.