Pitaya Plus Creates Online Fundraiser for Organic Farmers

Organic Pitaya Superfruit Farmers Need Your Help!

July 19, 2012 – The goal of Pitaya Plus is to increase investment, and create new job opportunities in poverty-stricken communities in Nicaragua. How do we do this? We open up the American Market to Pitaya Farmers. For centuries Nicaraguan Pitaya farmers could only grow as big as their local markets would let them. Pitaya Plus is the first company to successfully export the Pitaya Superfruit to the United States.

We are currently in our 3rd season of working directly with our farmers, and they could use a helping hand. We are raising money to help provide basic farming tools for the farmers. Tools that will help them operate a little safer, and that will greatly increase their yields. Larger yields means more money back into the community, and happier families that live on these farms. We want to create something that is sustainable, and will provide income to these communities for years to come.

Visit http://www.indiegogo.com/pitaya to make a donation by Tuesday, August 28.

*100% of the proceeds will go directly to the farmers!

About Pitaya Plus

Pitaya Plus is a fruit Company that promotes the amazing health benefits of the Pitaya Superfruit. Pitaya is a low-sugar, high-fiber, antioxidant rich, and great tasting Superfruit that grows along nutrient-rich volcano mountainsides in Nicaragua. Pitaya Plus brings the fruit to you with our line of natural juices, dried fruit snack packs, and frozen smoothie packs. We launched in January of 2011 and with the support of amazing retailers like Whole Foods Market, we can now be found in over 350 supermarkets from San Diego to NYC.  Our goal is to improve the lives of the communities in which we operate. We work directly with our farmers and help them with their organic certifications. By only hiring single mothers to help process our fruit, we create new job opportunities in poverty-stricken communities in Nicaragua. We operate out of one of the only solar-powered facilities in Central America in hopes to have a minimal impact on our environment.

  • bruno

    I respect your intention and the Pitaya fruit if Nicaragua is delightful. I have had it on several occasions and in different drinks etc. However, your statement that ” more money means happier farmers” really does not work for me or them and we all know that.
    The Nicaraguan farmers have been pretty happy having not much in the past. That is due to their strength, their good will and their perseverance. I wish you much economic success.

  • Kelan Raph

    This is a great story and truly the best way to help countries like Nicaragua. I jjust visited for the first time and was shocked that they had so many natural resources and so little trade. Also, the fruit is amazing! Good luck!

  • Chuck

    @ Bruno – Thank you for your comment. I am just trying to create something to help the farmers out a little bit. Until I started Pitaya Plus the farmers were limited by their local economy, by opening up the US Market (300X bigger than Nicaragua), they get a chance to sell more and help provide for their families a little better.

    Viva Pitaya! – Chuck C – Founder Pitaya Plus

Have news? Have a new product? Tell us