BROOKLYN, NEW YORK (March 27, 2012) – RealBeanz, a delectable new RTD gourmet iced coffee combining the finest components of coffee, premium-brewed beans and artificial growth hormone-free milk (rSBT free), with functional ingredients such as vitamins and herbs, announced today it has embarked on a 3 week guerrilla marketing sampling blitz in New York City.
RealBeanz personnel will be handing out over 100,000 bottles of RealBeanz at guerrilla locations that include Madison Square Garden (for Knicks and Rangers games), Union Square and West 14th Street, Washington Square Park, Thompson Square Park, Bloomingdales, Grand Central Station, Penn Station, Central Park (East 59th Street and Fifth Avenue), Broadway and West Houston Street, The Staten Island Ferry, Wall Street and Williams Street, Meat Packing District, Fashion District, South Street Sea Port, and Piers 34 and 79.
“We like marketing to consumers’ taste buds,” stated Sam Blau, co-founder of RealBeanz. “We know once they taste RealBeanz they will buy RealBeanz and getting them to taste it is the fun part.”
Preferred Beverage Distributing distributes RealBeanz in NYC.
Founded in 2010 in Brooklyn, New York, RealBeanz is a ready-to-drink gourmet iced coffee company combining the finest components of coffee, premium-brewed beans and artificial growth hormone-free milk (rSBT free) with functional ingredients such as vitamins and herbs. Currently available in five flavors and personalities – Cappuccino/Energize, Caramel/Focus, Vanilla Nut/Relax, Mocha/Resist and Diet Cappuccino/Trim & Fit – each variety aims to satisfy health-conscious consumers without the extra calories while helping to enhance their lifestyles. For more information, please visit www.realbeanz.com, “like” RealBeanz on Facebook and follow on Twitter @RealBeanz.