WAT-AAH! Premium Functional Water For Kids Works With Second Harvest Food Bank To Supply Water For Families
NEW YORK, Sept. 11, 2012 /PRNewswire/ — WAT-AAH! the first premium line of functional bottled water aimed at kids and teens, has donated 10,000 bottles of water to Second Harvest Food Bank in Louisiana for Hurricane Isaac. Equating to $20,000 worth in water, the WAT-AAH! bottles will be distributed through the Louisiana Voluntary Organizations Active in Disasters.
“Hurricane Isaac has had a huge effect on families in the Louisiana area, and after hearing a lot of them were without basic resources such as water, we knew we had to do something to help as many people as possible,” comments Rose Cameron, CEO/Founder of WAT-AAH!. “We hope this donation can help provide some immediate relief to the Louisiana families in these trying times.”
WAT-AAH! strives to improve the lives and health of children everywhere and had also donated water to families in Haiti during the 2010 earthquake relief.
WAT-AAH! is a line of functional water free of sugar or sweeteners of any kind and tastes like pure and unadulterated water. It was created by Rose Cameron in 2008, after learning an alarming fact that the current generation of kids are predicted to have a shorter life expectancy than their parents due to childhood obesity. Inspired by her two boys, and Cameron’s 20+ years experience developing successful national marketing campaigns for automotive, beverage and health companies health, they worked to create the iconic screaming boy logo, and a brand was born. WAT-AAH! Which is for kids, by kids, has been successfully spoken to kids through advertising, events and exciting sponsorship programs. Some of WAT-AAH!’s major partnerships have included Nick Cannon and his Celebrity High Magazine, Beyonce Knowles for the nationwide Move Your Body Flash Workout Event, and NFL players Marques Colston and Pat Peterson. A natural fight to childhood obesity, WAT-AAH’s partnerships have focused on promoting healthy lifestyles in over 10,000 stores/supermarket chains such as Kroger, Shop Rite, Shaw’s, Ralph’s, Fred Meyer, Bi-Lo, Food Lion and many others as well as 3,500 schools/school districts nationwide. To learn more, visit WAT-AAH.COM.