From HPP juices to evolving forms of energy products, the non-alcoholic beverage industry is being lauded for innovation. Some of these companies have been showcased in lists recently assembled by Forbes and BrandInnovators.com, confirming the diverse roots of ready-to-drink beverage trail blazers.
In a top 25 list for 2013, Brand Innovators listed:
1. Aloe Gloe – a pulp free, aloe vera water produced locally in California. The company claims that it promotes skin, immunity and digestive health, and contains vitamins, antioxidants, enzymes and minerals.
10. 5-hour Energy – a familiar player in this industry, 5-hour is a nearly 2 oz. energy shot that contains no sugar and four calories. It contains caffeine “comparable to a cup of the leading premium coffee,” according to the product’s website. Many estimate that number around 200 mg of caffeine.
15. Nawgan – aims to help its consumers increase their ability to focus and stay alert. With just 45 calories (and a zero calorie option) and low sodium, this beverage follows the gradually growing trend of products intending to improve cognitive functions.
25. Whynatte – a not-too-sweet latte with a sleek black and gold slim can. This product contains 100 calories, 230 mg of sodium and 9 grams of sugar — high amounts compared to most trendy beverages — but these are figures that coffee drinkers can cope with for a good enough latte.
Have news? Have a new product? Tell us