Missouri-based Dierbergs markets, as well as New Jersey-based Kings Food Markets and Balducci’s Food Lover’s Markets are the latest stores “slimming down” with uvé (say oo-vay) gourmet weight management beverages. uvé is a naturally flavored and sweetened sparkling beverage, crafted with functional ingredients that help boost an individual’s healthy weight management efforts.
One of the key ingredients found in uvé is the highly publicized IGOB131 African Mango seed extract, clinically proven to help decrease weight and waist circumference when 150mg is taken twice daily before meals; this is the very same dosage found in uvé. Dierbergs, recently voted “Best Grocery Store” in St. Louis, just gave the nod to introducing uvé beverages in all 25 of its stores in Missouri and Illinois. Three flavors – SuperFruit, Apple Pomegranate, and Black Cherry Lemonade – hit the store shelves and coolers this month.
“Slimming down should appear shortly thereafter!” Chad Parks, president of LifeStyle Brands International, makers of uvé beverages, enthusiastically offered upon hearing the news. “Our team is thrilled with this opportunity. The product sells itself once the consumer realizes the health benefits and true functionality of the drink. We value the partnership with Dierbergs and their pioneering spirit as they introduce uvé across the board in their stores.”
Look for special uvé promotions, healthy food pairings and better living tips on Twitter@Dierbergs. On the east coast, both the Kings and Balducci’s food market chains have announced a roll out of uvé beverages at stores throughout New Jersey, Connecticut and Long Island. Kings and Balducci’s are regarded as two top-notch chains that are the perfect fit for uvé. There is a high level of confidence that the Kings shoppers will appreciate that uvé not only tastes great but is kosher, gluten and preservative free.
“We recognized the benefits of African Mango years ago and included it in our beverages from the start,” Chad recently shared. “I like to tell folks that we recognized the benefits of African Mango even before it was on Dr. Oz’s radar screen!”
uvé is distributed nationally by UNFI & KeHE as well as on the west coast by Nature’s Best.