Pulse Increases Chain Store Listings for Cabana to More Than 11,000 Stores

DENVER, CO–(Marketwire – Apr 1, 2013)The Pulse Beverage Corporation (OTCQB: PLSB)(“Pulse”), makers of PULSE® brand of functional beverages and Cabana™ 100% Natural Lemonade, today announced that it has increased the number of regional and national grocery and convenience chain stores listings for Cabana 100% Natural Lemonade from 7,500 as reported on January 14, 2013 to more than 11,000 currently. Some of the chain stores included in the increase of 3,500 are: Sprouts — a national 150 store grocery store chain; Sobeys Stores — a 150 grocery store chain located in Western Canada; Loaf N’ Jug — a 178 store, 5 state C-Store chain; Bradley Convenience Stores — 60 stores located in 3 states; Bristol Farms Stores — 15 grocery stores located in California; Homeland Grocery — 44 grocery and C-stores located in Oklahoma; Whole Foods Division — located in Utah; Holiday Stationstores — 225 stores located in Minnesota and Wisconsin.

Paddy Sheya, National Sales Manager for Pulse, stated, “We are very pleased by the success rate we are experiencing in securing listing for Cabana™. We expect to add an additional 9,000 US listings during the remainder of 2013 including some well-known national grocery store chains.”

About The Pulse Beverage Corporation
The Pulse Beverage Corporation is an emerging growth beverage company that manufactures and distributes Cabana™ 100% Natural Lemonade and PULSE® brand of functional beverages — originally developed by a major healthcare company, in three health platforms: PULSE® Heart Health Formula™, PULSE® Women’s Health Formula™ and PULSE® Men’s Health Formula™.

For more information visit: www.pulsebeverage.com or email info@pulsebeverage.com.