Red Jacket Orchards Launches Cold-Pressed Juice In Tops Friendly Market Stores

GENEVA, N.Y. — Red Jacket Juice, a premium line of fresh 100% fruit juices, cold-pressed at Red Jacket Orchards in Geneva, NY (the Finger Lakes Region), is expanding into more than 130 Tops Friendly Markets Locations.

Red Jacket Orchards, a third generation family owned orchard, has been perfecting the art of fresh juicing for over 5 decades. The juice is produced right on the orchard in an advanced Kosher and L.E.E.D certified “green” juice facility.  Now Red Jacket juice comes direct from the orchards to shoppers at Tops Friendly Markets.

“For decades we’ve been crafting our fresh, cold-pressed juice and simply wowing consumers with a delicious and healthy option that’s otherwise not available in juice,” commented Brian Nicholson , a third generation owner of Red Jacket. “We believe great flavor and nutrition happen naturally if you keep it simple and respect the fruit. We’re excited to partner with Tops Markets across NY and northern PA.”

Red Jacket’s line of unfiltered apple-based blends available at Tops Markets will include: Fuji-Apple, Raspberry, Strawberry and Grape in 12oz and 32oz sizes. The line also includes their popular fresh fruit nectars (called “Stomps”) Tart Cherry Juice and Apricot.

“Tops has always been committed to providing local, healthy product choices demanded by consumers,” stated Steven Wright , Top’s produce director. “With Red Jacket’s fresh juices, now available in Tops produce departments, consumers can enjoy local and healthy- best of all they taste great.”

Red Jacket’s all-natural juice is cold-pressed and unfiltered, with no additives. It is never from concentrate. Each juice is as close to the raw fruit as you can get, made from whole fruit and flash-pasteurized. Red Jacket Juice is also a good source of fiber, Vitamin C and antioxidants. Studies have demonstrated how cold-pressed juices that are unfiltered and cloudy are at least 50% more effective in antioxidant activity than highly processed, clarified juice (often made from concentrate).

Red Jacket Juice has garnered notable national media attention, including Zagat Gourmet Food Guide rating it as the “best-on-the-planet” and New York Magazine dubbing it “an uncut jolt to the brain.” Other notable reviews include: Martha Stewart ‘s “American Made,” The New York Times, Phil Lempert SuperMarket Guru, Cafe Mom “The Stir”, BevNet and more.

About Red Jacket Orchards:

Originally planted in 1917 and purchased by the Nicholson family in 1958, RJO has grown from a roadside retailer to a major East coast producer of delicious and unique fresh fruits and juices. Today the Nicholson family, in its 3rd generation of ownership of RJO, grows using environmentally sensitive techniques on over 600 acres and makes award winning juices in one of the newest L.E.E.D. certified “green energy” facilities in the United States (more info on Leadership in Energy and Environmental Design, visit www.usgbc.org). Red Jacket Juice can also be purchased and shipped to any location in the U.S. on the newly re-launched www.RedJacketOrchards.com.

About Tops Markets:
Tops Markets, LLC, is headquartered in Williamsville, NY and operates 155 full-service supermarkets- 150 company owned and five franchise locations under the Tops, Grand Union and Bryant’s banners. With more than 15,000 associates, Tops is a leading full-service grocery retailer in upstate New York, northern Pennsylvania and western Vermont.