CLEVELAND — Former WNBA star Toccara Williams has a new helper at her Sweet Rebound, www.sweetrebound1.com So. FL basketball academy as Alley Oop™ sports drink from Youthtopia Beverages www.youthopiabevs.com has jumped on board supplying its better for you isotonic/hydration drink to participants and parents alike.
Alley Oop™ has been capturing the imaginations and taste buds of kids, tweens, teens and young adults in So. Florida since its launch last year and is available at a variety of independent retailers across the region. Youthtopia™ Beverages’ Alley Oop™ sports drink will be on hand to provide free samples and other giveaways at all Sweet Rebound academy sessions. All three Alley Oop™ flavors, Citrus Grind, Straw-Mango and Slam Punch are available to attendees, Alley Oop™ represents the first of several better-for-you beverages to be introduced by Youthtopia as healthier alternatives for today’s kids, tweens, teens and young adults seeking a great tasting, vitamin loaded hydration drink.
“I am really pleased that Alley Oop™ is on hand for our athletes and parents as it represents the type of beverage I want to see my students drink and is consistent with the healthy lifestyle and nutrition goals we teach at the Academy,” said Toccara Williams. “I am always looking for products that will enhance performance and taste good and Alley Oop™ delivers on both counts. The students/players and parents have been singing Alley Oop’s™ praises since it first came on board and I look forward to doing more with them.”
Alley Oop™ is designed for active youth, teens and young adults 10-24 years old. Developed by a health and fitness inspired Ophthalmologist, Alley Oop™ is low-calorie, low-sugar, caffeine-free, Gluten-free, vitamin enhanced and formulated to naturally hydrate and replenish electrolytes lost during regular and aggressive activities. All Youthtopia™ products are specifically created to provide healthy and naturally safe energy and to support the demand for beverage options that help address the growing incidence of childhood obesity and diabetes.
“Our involvement with Toccara, her Academy and Foundation is exactly the type of fit I was seeking when Alley Oop™ was first created,” said Youthtopia™ Beverage’s creator and founder, Dr. Brenda Faye Jones. “Toccara not only teaches basketball fundamentals, she teaches the fundamentals of life and that means taking care of yourself, eating and drinking healthy. That’s what our products are all about.”
Alley Oop™ is the first beverage introduced by Youthtopia™ Beverages and its first flavor was Citrus Grind. With only 40 calories per 16oz. serving, 10 grams of sugar, vitamins including calcium, vitamin D, multiple B vitamins, all natural flavors and no preservatives or caffeine, the sports drink provides a truly better way to hydrate and as an energy-providing alternative. Now, with the expansion of the brand’s flavor profile, youths and teens will now have beverage options that provide great taste and true function. Each bottle is expected to sell at retail for $1.99 to $2.29. Alley Oop™ and other Youthtopia™ Beverages are being methodically introduced first in South Florida and the Southeast, and other strategic locations across the country.
Additionally, Youthtopia™ Beverages is dedicated to drawing attention for its brands through today’s new marketing including social media and video, active promotions with gaming and music partners and through other methods that reflect the culture of today’s youth. Youthtopia™ Beverages supports its products at retail through its proprietary social network web site and via its Internet radio station where young visitors can give “shout outs” to their friends and teams, share sports scores and be interviewed.
Youthtopia has a radio presence at www.youthtopiabevs.com, Live365.com and its mobile App, Roku and Tivo. Visitors can also upload videos of their teams and winning plays and interact with other young people and athletes across the nation at the web site. The Alley Oop™ radio station is available for use on smart phones and tablets.
About Youthtopia™ Beverage Brands
Youthtopia, LLC The health and wellness of today’s youth and teens are at the heart of Youthtopia™ Beverages. Founded by a health and fitness inspired Ophthalmologist, Youthtopia’s mission is to provide energizing, healthy and great-tasting beverages that are designed to promote an active lifestyle and fight diabetes and obesity. With more health and wellness issues facing America’s youth, including childhood obesity, digestive disorders, heart and circulatory illnesses, respiratory problems and type 2 diabetes, many of these ailments are linked to a poor diet that’s fueled by a lack of healthy beverage options. All Youthtopia product lines are designed to provide parents and youth with healthful, delicious beverage options. The company’s goal is to educate, activate and naturally hydrate young people through our products and our marketing methods that send the right messages through the right channels that reach our target audiences. Youthtopia aims to cultivate a new culture of youths that are empowered with smart beverage options that combine health, great taste and fun!
For more information about Youthtopia™ Beverage and its products, visitwww.youthtopiabevs.com or call 216-200-8306.