CHATTANOOGA, Tenn. — The Double Cola Company is proud to announce its partnership with Budweiser of Chattanooga as its sole product distributor for the metro-Chattanooga, Tenn., area.
The new agreement allows Budweiser of Chattanooga to distribute Double Cola’s extensive product line in all of its Chattanooga-area accounts. The new distributor currently services more than 150 accounts for Double Cola including Bi-Lo grocery stores, independent supermarkets, convenience stores and restaurants.
Budweiser of Chattanooga is a distributorship owned by the Hand Family Companies, which distributes approximately 17 million annual case equivalents, has approximately 450 employees and six facilities across Tennessee and Kentucky. Adding Double Cola to the lineup has helped the distributor continue to develop its non-alcohol portfolio, which also includes Nestle and Campbell’s brands.
Double Cola’s partnership with Budweiser will bring many new opportunities for the two in the years to come. In addition to Double-Cola and Ski, popular favorites from other Double Cola markets will now be available including Ski InfraRED (formerly known as Cherry Ski), Double-Dry Ginger Ale and Chaser. Double Cola products will also be available in a wider variety of packages including 2-liter and 12-oz. glass bottle Ski, a citrus soda made with real lemon and orange juices.
Budweiser will continue to carry Double Cola’s popular new-age beverages, QUAD Energy and MINOKU Coconut Water, as part of its previous partnership developed earlier in the year.
QUAD Energy is a high-quality, low-cost energy drink line with five distinctive flavors. MINOKU Coconut Water is an all-natural coconut water harvested from young, green Thai coconuts.
“We are extremely excited about partnering locally with Budweiser of Chattanooga to bring our hometown and surrounding area a wider variety of brands in more places than ever,” said Megan Hallar, Marketing Manager for the Double Cola Company. “Budweiser’s mentality and trade execution will take our local distribution to the next level.”
For a complete list of store locations, please visit www.double-cola.com/where-to-buy.
ABOUT DOUBLE COLA
The Double Cola Company is headquartered in Chattanooga, Tenn., and works with a dedicated network of authorized bottlers and distributors to deliver refreshingly-different products at home and abroad. For more information, please visit double-cola.com.