LOUISVILLE, Ky. — Before Rooibee Roo, a new line of kids tea from Rooibee Red Tea, was made available to the public, the company delivered 100 cases to Kosair Children’s Hospital. Like its parent line Rooibee Red Tea, Rooibee Roo is USDA certified organic, naturally caffeine-free bottled rooibos tea high in antioxidants, like vitamin C. Each eight ounce, BPA-free plastic bottle contains zero fat, less than 60 calories and only 12 grams of organic cane sugar. Rooibee Roo’s three flavors (mango, cherry and orange) are something kids enjoy drinking and parents know offer unique health benefits.
“We’re pleased Rooibee Red Tea chose our patients at Kosair Children’s Hospital as the first to receive Rooibee Roo,” said Lynnie Meyer, MSN, R.N., CFRE, executive director of the Children’s Hospital Foundation. “The Rooibee Red Tea team has been incredibly generous in supplying several areas of our hospital so that our families will have another, lower-sugar alternative.”
Now that the kids at Kosair Children’s Hospital are enjoying their Rooibee Roo, families can purchase their own bottles at all Heine Brothers’ locations and the St. Matthews Community Pharmacy in Louisville, and various restaurants in Louisville and Lexington. It will be available online and in select grocery stores mid-summer. Visit RooibeeRedTea.com for more information.
About Kosair Children’s Hospital
As Kentucky and Southern Indiana’s only full-service, free-standing pediatric hospital, Kosair Children’s Hospital, along with its predecessor hospitals, have cared for children for more than a century without regard to their families’ ability to pay. The hospital also is an advocate for the health and well-being of all children. The 267-bed hospital serves as the primary pediatric teaching facility for the University of Louisville School of Medicine. In 2007 and 2012, Kosair Children’s Hospital received the prestigious Magnet designation recognizing excellence in nursing from the American Nurses Credentialing Center. More information is available at KosairChildrensHospital.com.
About Rooibee Red Tea
Rooibee Red Tea is a bottled USDA organic red tea made from the South African rooibos bush. Founded in 2009 in Louisville, Ky., Rooibee Red Tea provides a healthy, caffeine-free drink the whole family can enjoy. Under the leadership of C “Tea”O Heather Howell who joined the company in 2010, Rooibee Red Tea increased average sales by more than 80% every year. Originally sold at local farmers markets, customers can now purchase five unique flavors at stores in every state in the country. In March 2014, Rooibee Red Tea expanded with Rooibee Roo, a similar ready-to-drink rooibos tea just for kids. It will be available online and in select grocery stores mid-summer 2014. For more information go to RooibeeRedTea.com and follow them on Facebook and Twitter.