Sam Lteif Named CEO of Juice Tyme and Lemon-X

CHICAGO, IL–(Marketwired – April 15, 2015) – Sam Lteif is now the Chief Executive Officer of Juice Tyme and Lemon-X, two leaders in the beverage concentrate industry. The companies are being combined by their joint owner, Dallas-based Highlander Partners, following Highlander’s acquisition of Lemon-X in March.

Lteif brings the sister companies an extensive leadership background in the food and beverage industry. Most recently, he was the group president of the flavors division of Sensient Technologies, a leading global manufacturer of flavors as well as colors and fragrances. Previously, he served in various vice-presidential positions with PepsiCo and its Frito-Lay and Muller Quaker Dairy businesses.

At Juice Tyme, Lteif assumes the CEO role formerly held by Kirk Reid, who will continue in a consulting capacity focusing mainly on the integration of Juice Tyme and Lemon-X. Reid will remain as a member of the Board of Directors.

“As Sam takes the helm, I’m looking forward to working with him to set the stage for exciting opportunities ahead,” Reid said. “He is a proven leader with heavy experience in building winning teams. I welcome his help in bringing two industry leaders together and combining their strengths.”

“I am honored to be asked to lead Juice Tyme and Lemon-X forward,” said Lteif. “We are well positioned to tap new opportunities and cultivate new customer partnerships. I’m looking forward to tackling tough challenges and building exceptional top-line and bottom-line results.”

About Juice Tyme, Inc.

Juice Tyme, Inc. manufactures and sells juice and beverage concentrates for the foodservice industry in the United States. It offers juices, drinks, sugar-free beverages, thickened and enhanced waters, sports and energy drinks, iced teas, margaritas and cocktail mixers, frozen drinks and smoothie mixes, and flavor shots. The company serves restaurants and bars, colleges and universities, K-12 schools, business and industry, healthcare, military, recreation and lodging, and convenience stores markets. For more information about Juice Tyme, please visit

About Lemon-X Corporation

Lemon-X Corporation manufactures and sells a diverse variety of juices, teas, lemonades, and cocktail mixes in numerous concentrations and pack sizes. In addition to supplying beverages, the company also supplies Lemon-X owned dispensing equipment and has a nationwide network of technicians who provide service to the machines. The company’s products are distributed nationwide to the restaurants, hospitality, healthcare, casino, and education segments through a network of beverage and foodservice distributors. For more information about Lemon-X, please visit