Caliwater Enters Whole Foods’ Northern California Region

FOR IMMEDIATE RELEASE: Los Angeles, CA – APRIL 11, 2016: Caliwater Cactus Water, the original and leading cactus water, is now available in the Northern California division of Whole Foods.

Caliwater Cactus Water will be increasing the number of Whole Foods divisions selling numbers Caliwater by 33%. Whole Foods operate 448 stores nationwide.

“Adding the Northern California region of Whole Foods to our distribution is a meaningful step in our growth. We’ve worked incredibly hard to establish the category and this is more confirmation that Caliwater is surpassing expectations”, stated Co-Founder Matt McKee.

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Caliwater contains fewer calories and less sugar than all of the leading coconut waters and aloe juices currently on the market. The beverage contains prickly pear cactus which is the only superfruit that contains all 24 of the rare and potent antioxidants known as betalains, which offer unique beauty benefits for the skin. Additionally, Caliwater delivers five naturally occurring electrolytes, as well as prickly pear cactus extract, which has been shown through clinical trials to relieve the symptoms of a hangover (Tulane Health Sciences Center, Dr. Jeff Wiese, 2004).

Caliwater is available at gourmet/health food stores, and top-tier retailers in the U.S. including Whole Foods, Sprouts Farmer’s Markets, The Fresh Market, Kroger, Cost Plus World Market as well as online at DrinkCaliwater.com and Amazon.com.

Caliwater utilizes the expertise of Ramsey, N.J. based Cascadia Managing Brands to develop and deploy its sales, marketing and distribution strategy.

For media requests please contact Stacey Heckerman at press@drinkcaliwater.com.

About Caliwater

Inspired by the exotic elements growing wildly around us, Caliwater set out to find a way to bring the incredibly beneficial nutrients of the prickly pear cactus to consumers with delicious simplicity and the ultimate hydration in mind. Caliwater is defined by a drive to create innovative, fresh, functional beverages that connect consumers to the earth and to one another. As a Non-GMO Project Verified, gluten-free, vegan and certified OU Kosher beverage, it contains zero fat and 100 percent natural ingredients with no preservatives.