POWERCOCO and Exclusive Beverage Distribution Announce New York Partnership

NEW YORK, N.Y., April 27, 2012 POWERCOCO, The Next Generation Sports Drink, announced today it has partnered with Exclusive Beverage Distributors, for Distribution in the New York City area market.

“We are excited to build our brand with a team of Professionals who know how to compete and succeed, in one of the largest markets in the world”, said Steve Vasquez, President of POWERCOCO. “Partnering with Exclusive was a natural choice for us, as they share the same vision for explosive growth and innovation that POWERCOCO can bring to the Sports Drink category”, added Vasquez.

The New York City beverage market is constantly changing and space is always at a premium.  We [Exclusive] strive to bring the best brands and value-added service to our customers”, said Steve Gress, President of Exclusive Beverage Distributors. “We appreciate the opportunity to work with forward thinking and dynamic companies such as POWERCOCO to help us reach an ever growing mass of health-conscious New Yorkers”, furthered Gress.

POWERCOCO was Founded by Tyler Beuerlein, a former professional baseball player in the New York Mets minor league system.  After becoming frustrated with the many high Calorie/ Sugar/ Sodium Sports Drinks on the market, Tyler wanted to create a better drink for athletes. After much research, Tyler felt that a lower Calorie/ Sugar/ Sodium formula that combines the natural benefits of coconut water, with the recognizable taste profiles of Sports drinks, could be enjoyed by men, women and children of all ages.

About POWERCOCO

POWERCOCO is The Next Generation Sports Drink with a formula that combines natural coconut water and electrolytes, while also being low in sugar and calories. The company aims to bridge the opportunity gaps between conventional Sports Drinks and functional, Coconut Waters in the beverage industry. POWERCOCO is available in four great tasting flavors: Grape, Lemon-Lime, Tangerine and Tropical Berry.

To learn more about POWERCOCO, please visit www.powercoco.com, Twitter @drinkPOWERCOCO, Facebook www.facebook.com/POWERCOCO

About Exclusive Beverage Distributors

Exclusive Beverage Distributors specializes in natural, healthy, organic, and upscale beverages. The company takes pride in their dedicated sales force and customer service personnel.  Exclusive Beverage Distributors strives to provide the best products and the best service at the best possible price. To learn more about Exclusive Beverage Distributors, please visit www.exclusivebev.com.]