News

Steviva Ingredients Earns Organic Certification

Steviva Ingredients, makers of all-natural sweeteners and sweetening systems, announced today it has earned organic certification under the USDA National Organic Program for its Portland SQF Level 2 manufacturing facility.

Ole Smoky Distillery Teams with WGN America’s ‘Outsiders’ for Cross Promotional Program

Ole Smoky Distillery LLC has teamed up with WGN America to create a co-branded program in support of the highly anticipated second season of WGN America’s “Outsiders,” which is produced by Sony Pictures Television. The collaboration includes a limited edition moonshine SKU, TV spots, digital media, in-store POS, and a national sweepstakes.

Beach Whiskey Company Acquires American Harvest Organic Vodka

The Beach Whiskey Company, a national spirits company, announced today its acquisition of American Harvest Vodka®, an American-made organic vodka, which merges the farm-to-bottle movement with the exploding craft spirits category.

New Soft DRINK Bar Lands in Times Square

DRINK is a first of its kind non-alcoholic beverage bar located inside the American Eagle Outfitters in Times Square, New York City. Funded by venture capital firm Cleveland Avenue, the bar stocks 20 different small craft beverage brands from nearly every category in the industry.

Mountain Dew Focuses on the Euphoric Feeling of Doing with New Global Campaign

Mountain Dew is kicking off 2017 with a new global "Do the DEW" campaign centered around the belief that there's no feeling like doing. Set to appear in more than 20 countries around the world throughout 2017, the effort features a series of creative designed with the mobile consumer in mind. The first piece in the series, titled "Fade Away," debuts today on social and television, and stars DEW pro-skateboarder Sean Malto. The start of the new year also brings a unified visual identity for the brand globally.

375 Park Avenue Spirits Appoints President & COO

Norman Bonchick, Chairman and CEO of 375 Park Avenue Spirits today announces the appointment of Jason Schladenhauffen to the newly created position of President / COO of 375 Park Avenue Spirits.

People Moves: Q Drinks Adds Honest Tea Vets; New COO for Zevia

Fast-growing premium mixer brand Q Drinks has added two longtime Honest Tea executives to its sales team as it looks to bolster its presence at retail stores. Meanwhile, Zevia today announced the promotion of Hank Margolis to the role of COO.

Rise Brewing Co. Hits the Gas with Nitro

Cold brew coffee is one of the fastest-growing segments in the beverage industry and surging demand has attracted hundreds of new brands to the market. Despite a crowded field, New York City-based Rise Brewing Co. believes its nitro-infused cans and kegs -- and a penchant for experimentation -- will help it rise above the rest.