In honor of Earth Month, Silk®, the maker of plant-based food and beverages, will celebrate the universal joy of water through an educational and inspirational campaign encouraging consumers to reflect on and reduce their daily water footprint.
On the heels of a 2013 double-blind clinical trial which proved Axiom Food’s Oryzatein® plant-based brown rice protein equals animal-based whey in building and repairing muscles, Oryzatein has now become the very first brown rice protein to be granted GRAS approval.
Vita Coco will be part of an expansion of the company’s focus on natural and organic products, and, taking a page from Whole Foods’ book, the company is working with existing purveyors to specify product parameters. The program, “Made to Matter — Hand-picked by Target,” will comprise more than 120 products.
Its new Green Essentials, a luscious blend of Green Apple, Cucumber, Kiwi, Pear, Banana, Spirulina, Blue Green Algae, Spinach, Wheatgrass and Oat Grass with Juiceology’s whole grain extracts, is unlike any green juice on the market.
The first release of the new global ‘Exclusively for Everybody’ platform ‘The Party’ will kick off in April 2014. Created by 72andSunny’s Amsterdam and New York offices, the creative will be brought to life through a fully integrated campaign across all media.
Years after the release and eventual discontinuation of vitaminenergy and complementing its still-available tropical citrus flavor titled “energy,” vitaminwater announced Wednesday morning the release of vitaminwater energy, a line of lightly-carbonated beverages with green coffee bean extract.
The FDA has sent a warning letter to yet another relaxation drink company, Lean Slow Motion… Potion, over confusing label claims that indicate the brand is a dietary supplement despite its being marketed largely as a beverage.
Woodford Reserve officially opened its visitor center at the Woodford Reserve Distillery in Versailles, Kentucky, today after completing a renovation project.
Organic Valley, the nation’s largest cooperative of organic farmers and a leading organic brand, today announced it will launch the first ever organic milk protein shakes.
Hailing from the jungles of Panama, Selvarey Rum is breaking the mold with its upscale, single-estate white and flavored rums. The independent spirits company is based in Los Angeles and co-founded by brothers Marc and Seth Gold, and Robert Herzig, who are bringing an elegance and refinement to the category with their White and Cacao rums.
Hotel Tango Whiskey, the first disabled veteran-owned distillery in the country, has signed a lease at 702 Virginia Avenue in the popular Fountain Square district.
The companies are headquartered on opposite sides of the Earth, but Boundary Water Brands and Found Beverage Co. are now sharing space on a Harney & Sons truck bound for New York City.
First Aid Shot Therapy, makers of First Aid Shot Therapy Pain Relief, today announced the launch of its newest offering, First Aid Shot Therapy Upset Stomach.
GLASGOW, Scotland, April 7, 2014 /PRNewswire/ — DEWAR’S®, the world’s most awarded blended Scotch whisky, today announced the launch of its exciting new visual identity and bottle design. This major…