AUSTIN, TEXAS (December 2, 2014) – Expanding its line of vodkas made from real, premium ingredients, Deep Eddy Vodka–one of the fastest growing spirits brands in the country–introduces Lemon, a zesty lemon-infused vodka made with quality, all-natural flavors including real lemon juice and Texas aquifer water. Like all Deep Eddy Vodka spirits, Lemon is gluten-free and is handcrafted in small batches in the Deep Eddy Vodka distillery located just outside of Austin, TX. Lemon will hit shelves beginning January 2015.
“Citrus and lemon have been leading flavors within the vodka category for many years. We are excited to bring a ‘fresh’ spin on a very traditional and proven flavor,” explains Deep Eddy Vodka CEO Eric Dopkins. “The addition of Lemon to the Deep Eddy brand will continue to round out our flavor portfolio.”
Lemon is free of artificial flavors and high-fructose corn syrup, and can be served on the rocks or mixed with infinite other ingredients to create something more complex. Consumers can find Lemon in five sizes: 50 ml, 375ml, 750 ml, 1 liter and 1.75 liter.
Officially making a splash after the New Year, Lemon will be available nationwide in all fifty states beginning January 2015. Throughout the month of December 2014, Lemon will be available for sale at the new Deep Eddy Vodka distillery. The distillery is located at 2250 E. U.S. Highway 290 in Dripping Springs, Texas, just twenty-five miles west of Austin. The distillery is open to the public on weekends for tours and tastings: Friday and Saturday 11:00 a.m.- 5:00 p.m. and Sunday 12:00 p.m.- 5:00 p.m.
This is the first new flavor to launch since the opening of the new, 30,000-square-foot Deep Eddy Vodka distillery in Dripping Springs, Texas. Lemon is created using Deep Eddy Vodka’s signature column distillation process, during which vodka is distilled ten times in a state-of-the-art twenty-foot column still to remove impurities and create a smooth finish. This sustainable distillation process creates zero waste. Lemon is also filtered over charcoal slowly and gently in order to preserve subtle flavors during the filtration process. The result is a smooth and clean taste.
For information on pricing, please contact local retailers. For images and more information about Lemon and the Deep Eddy portfolio, please visit www.deepeddyvodka.com.
ABOUT DEEP EDDY
Launched in 2010, Deep Eddy is a premium vodka company based in Austin, Texas. The company was founded by two entrepreneurs with a background in beverage and spirits, Clayton Christopher (creator of Sweet Leaf Tea) and Chad Auler (creator of Savvy Vodka). Deep Eddy is recognized for its unique production process and incorporation of local ingredients. All Deep Eddy products are distilled 10 times in a state-of-the-art 20-foot column still, filtered over charcoal four times, and include real, premium ingredients including Texas spring water, 100% pure cane sugar and Texas honey. The company’s line of products includes: Deep Eddy Straight Vodka, Deep Eddy Sweet Tea Vodka, Deep Eddy Ruby Red, Deep Eddy Cranberry, and Deep Eddy Lemon. Deep Eddy Vodka is available in stores in all fifty states. More information on the company can be found at www.deepeddyvodka.com.