Sugarlands Distilling Company Announces Whiskey Project

Gatlinburg, TN (PRWEB) May 21, 2015 — Sugarlands Distilling Company, crafters of award winning Sugarlands Shine, has launched a full-scale whiskey program at their distillery in downtown Gatlinburg, Tennessee.

Sugarlands is creating a series of experimental small-batch aged whiskeys, known as “The Whiskey Project”, employing traditional and modern distilling methods, varieties of barrels for aging, and distinctly unique mash bill recipes.


Standard grains such as corn, rye, and malted barley along with heirloom grains like millet, oats, and sorghum will be used—as well as an array of unique ingredients like hops, smoked and chocolate malts. The company has also begun the long-range production of true, time-honored Tennessee whiskey.

“We have always been extremely passionate about whiskey and have spent our lives appreciating heritage brands and discovering new innovators in the industry,” said head distiller Greg Eidam. “Now it’s our turn to put our best foot forward based on all we have learned, and we want to take everyone along for the ride. That’s what The Whiskey Project is all about.”

With the addition of the whiskey program, Sugarlands Distilling Company is also expanding its production footprint to include more distilling capacity and storage space for future development.

Fans of Sugarlands products can expect to see the first releases of The Whiskey Project series products available for sale in 2016 at the downtown Gatlinburg distillery and in select Tennessee liquor stores and fine bars.

Updates about the the Whiskey Project can be found at and ongoing whiskey discussions can be found on the company’s social media platforms.

About Sugarlands Distilling Company

Sugarlands Distilling Company is a producer of craft quality moonshine and whiskey in downtown Gatlinburg, Tennessee. Inside the distillery, guests can taste free samples of authentic Sugarlands Shine, take a behind-the-scenes tour of the production, and purchase a variety of moonshine flavors, mountain merchandise, and apparel. To enhance their experience, guests can enjoy live music, Appalachian storytelling, and book outdoor adventure tours in the Sugarlands, an area of the Great Smoky Mountains National Park historically referred to as “moonshiners’ paradise.” The company is East Tennessee-owned, with a focus on bettering the local community through a variety of events and charitable giving. Sugarlands Distilling Company’s phased strategic distribution strategy will be supported through a partnership with TAG USA, one of the most respected beverage marketing/sales organizations in the country. Sugarlands Shine is currently available in 14 states, including Tennessee.