Functional ingredients specialist to cultivate new business partners and collaborations.
(City of Industry, Calif.) October 22, 2012 – Kathy Lund, formerly director of business development for AIDP, Inc. has been promoted to vice president of business development and marketing. Lund, who has been with AIDP for two years, will be responsible for identifying and cultivating new business partners for branded products and developing collaborations for the functional ingredients segment. In addition to overseeing all marketing activities, Lund will also participate in the new product development process by identifying key trends and business opportunities.
For over 15 years, AIDP Inc. has been a leader in functional ingredients supplying a wide range of vitamins, minerals and amino acids, to specialty and proprietary products. AIDP, Inc. is pioneering new health solutions through recent investment into proprietary ingredients research including Magtein, KoACT and enVantec, under the anti-aging platform for bone, joint and cognitive health.
For more information visit www.AIDP.com.