Rehrig Pacific Company Releases Case Study on Reusable Secondary Packaging

LOS ANGELES, Calif. – April 7, 2015 – Rehrig Pacific Company, a world leader in logistics optimization is pleased to release a new case study evaluating two different methods for direct store delivery (DSD) and reusable secondary packaging.

“The purpose of this study was to gather objective data for comparing reusable packaging vs. one-way packaging –specifically comparing their use for the delivery of small format, single-serve, and immediate consumption beverage products,” said Brian Lindell, Vice President of Beverage at Rehrig Pacific. “Using Rehrig Pacific’s Retail Ready Merchandisers with this specific DSD method, we were able to achieve significant cost savings from the amount of time saved during the delivery process.”

Four cases of 20 oz. Gatorade (24 units per case) and twelve cases of 28 oz. Gatorade (15 units per case) were used in the field tests to determine the length of time required to merchandise Gatorade products into refrigerated cases and dispose of corrugate and shrink-wrap. “Using a distributor’s existing delivery method, we were able to gather comparable results in each delivery method and calculate the potential cost savings associated with each,” added Lindell.

The study concludes with the validation of reusable secondary packaging measurably improving beverage routing efficiencies and overall productivity. To read more about the methodology and results, download the case study by visiting: For additional information, visit Rehrig Pacific at the BevOps Fleet Summit from April 21st to April 24th in Las Vegas, Nevada and at the Craft Beverage Expo on May 6th through May 8th in Santa Clara, California.

About Rehrig Pacific Company

Rehrig Pacific has grown to become a leader in optimizing logistics solutions by challenging the status quo of retail supply chains. We collaborate with stakeholders to move and merchandise their brands, enhance consumer experience and eliminate waste, through solutions that are simple to use and easy to implement. As part of a retail focus, Rehrig is helping companies build brand equity by combining intelligent secondary packaging and interactive in-store, point-of-sale displays. Rehrig Pacific technology services include hardware and software for the collection of real-time case load temperature and GPS tracking data, and more, across the supply chain. Headquartered in Los Angeles, Calif., Rehrig serves customers in North and South America with manufacturing and service locations throughout the U.S. and Mexico.