The Flow: BevNET Live and Best of; Coke changes coconut water

<

P>ON TOP

  • BevNET.com presents two opportunities to promote your brand: BevNET’s 2010 Beverage Guide and BevNET’s Best of 2009 awards. And they go hand-in-hand! Link
  • Coke investment in Zico marks change in coconut water: Despite an investment for the beverage giant, the arrangement won’t alter ZICO’s immediate plans. Link
  • mix1 Beverage Company announced it has closed its first round of institutional funding, with a $6 million investment from the Highland Consumer Fund. Link


ON THE SHELVES


  • Function Drinks launched Function: Light Weight Multipack exclusively into Sam’s Club this week. The multipacks will be available in 13 Sam’s Club locations in Colorado and Utah. The roll-out marks the first time Function has been available in a multipack format.
  • Hiball Energy launched its new line of lightly sweetened, Hiball Sparkling Energy Juice drinks. Link


DISTRIBUTION


  • US Airways is adding new on-board drinks to its lineup, including Red Bull and Starbucks Frappuccino. Link
  • Go Fast Sports and Beverage, Co. announced a contract with the Denver Broncos to have its energy drink poured at INVESCO Field at Mile High during the 2009 NFL season. Link
  • Inko’s LLC announced two DSD contracts with Arizona’s Spike Beverage and New Jersey’s Crescent Beverage. Link
  • Innovative Beverage Group Holdings, Inc. announced a distributor partnership with The Honickman Organization, based in Pennsauken, N.J., to distribute drank. Link
  • Icelandic Water Holdings ehf announced that it has signed a deal with airport restaurant operator OTG Management. Effective immediately, Icelandic Glacial will be available through OTG Management’s Cibo Gourmet Express Markets. Link


BRAND MARKETING & PROMOTION


  • XYIENCE and Circle K stores have teamed up to offer shoppers in Arizona, Colorado and Nevada a chance to take home a new Harley-Davidson. The promotion kicks off on September 14 and runs through October 11 at more than 700 participating Circle K locations.
  • AquaHydrate signed an endorsement deal with boxer Irish Joe McCreedy who will fight September 4 to defend his existing title (EBA Super Middleweight champion) and fight for a new one (New England Super Middleweight title). Link
  • Full Motion Beverage, Inc. announced it has completed the acquisition of Performaxx Brands, Inc., producer and creator of ENERGIZE energy shots. Link


IN THE MEDIA


  • More big businesses are hiring “tweeters,” according to the Associated Press in an article that highlighted The Coca-Cola Co.’s efforts. Link


FINANCIALS


  • Cott Corporation announced that it will present at the Barclays Back-To-School Consumer Conference on Thursday, September 10, 2009 at 8:15 a.m. EDT. Investors and other interested parties are invited to participate via a live webcast through the investor relations section of Cott’s web site at www.cott.com.
  • Innovative Beverage Group Holdings, Inc. announced record revenues of $1,626,253 for Q2 2009, a 228 percent increase in sales compared to $496,714 for period Q2 of 2008. Link
  • The Coca-Cola Company has made the Dow Jones Sustainability World Index for the first time. Link
  • PepsiCo, Inc. announced it will host a live webcast of the company’s presentation at the Barclay’s Back-to-School Consumer Conference on Thursday, Sept. 10, 2009, at 9:00 a.m. EDT. The presentation will be given by Richard Goodman, Chief Financial Officer of PepsiCo. A live webcast of the PepsiCo presentation will be accessible through the company’s website at http://www.pepsico.com under Investors/Financial News. Link


DEALS


  • Nestlé Waters North America Inc. is considering sites in Chesterfield County, South Carolina for a spring-water source and bottling facility. Link


SUPPLY SIDE


  • DNA Beverage Corporation announced that it recently completed its relocation to larger facilities in order to better manage its growing operations. Link


INTERNATIONAL


  • PepsiAmericas is investing $150 million (euro105 million) to build Europe’s largest bottling factory in Romania. Link
  • Jean-Pierre Bagard, CEO of Coca-Cola Enterprise in France, was found dead from an apparent suicide. Link
  • Swedish dairy pioneer Skånemejerier has extended its Bravo juice range to incorporate probiotic strains, believed to be the first in the world to do so in a fresh 100 percent juice product. Link
  • Coca-Cola in the UK created a web site and released a video addressing the problem of food packaging waste, and highlighting its efforts to combat the problem. Link


TOOTING THEIR HORN


  • MonaVie, maker of acai-based nutritional and energy drink products, was named as the No. 1 fastest growing company in Utah by the Utah Business magazine. Link


ETC.


  • Sigg, whose reusable metal bottles became bestsellers when concerns about the use of Bisphenol-A in plastic bottles caught the public’s eye, itself was selling containers with trace amounts of BPA before August 2008, CEO Steve Wasik has admitted. Link
  • The UK’s Guardian newspaper posted world bottled water consumption volumes from 1997 to 2004. During that period, Europe lead North America as the world’s biggest bottled water consumers. Link
  • The foreign object a Florida man found in a can of Diet Pepsi was mostly likely a gutted frog or toad according to the Food and Drug Administration. It was previously believed to be a mouse. Link