Posted by Ray Latif at 11:58 AM on August 17, 2012
Diet Coke cans are about to have a new look. Beginning on Sept. 1, The Coca-Cola Co., Inc. will switch to a previously limited-edition design for Diet Coke cans, according to Advertising Age. The design was introduced last fall and features an oversized black “D” and red “k” cropped from the Diet Coke logo and a silver background. The new look is part of the company’s continuing efforts to align the zero-calorie brand with the fashion community.
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