 | Newsletter - September 24, 2012 |
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Featured Stories |
Expo East Review 1: Can It! Goldman Calls Honest Fizz “Not a Done Deal” |
Posted by Jeffrey Klineman at 4:13 PM on September 24, 2012  Although there were mockups and flavors – even sampling — and an accompanying bubbly giddiness at the Honest Tea Expo East booth, there was no confirmation that the brand will be rolling out a line of carbonated soft drinks. Read more » |
Seeking Experienced Beverage Professionals? Limited Time Offer on BevNET Job Listings |
Posted by BevNET.com Staff at 2:32 PM on September 24, 2012  It’s that time of the year where beverage companies are looking to add to their team as they prepare for 2013. That’s why we’re pleased to offer a limited time discounted price of $90 for a 60 day job listing on BevNET.com. You’ll reach BevNET’s 115,000 monthly viewers, which includes tons of skilled beverage professionals from across the country and around the world. Post a job now by clicking the link below.… Read more » |
Review: Aquation |
Posted by BevNET.com Staff at 12:53 PM on September 24, 2012  Aquation is a new xylitol and electrolyte enhanced beverage that was designed with oral health in mind (it’s “recommended by dental professionals”). It’s a novel approach, but the design of the product skews it towards a niche that we feel is a bit limited.… Read the full review » |
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Fighting Functional Myopia |
Posted by Jeffrey Klineman at 9:26 AM on September 24, 2012  You’d think Carl Sweat, the hard-charging CEO of FRS, would have it easy by now. Strong investors, a dynamite functional additive, popular endorsers and clever marketing have been wrapped together into a very cold-box-friendly package. But the company is still fighting it out every day, trying to convince consumers that the quercetin compound that powers the product is worth its sometimes challenging taste and its hard-to-define health benefit. Read more » |
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