BevNET.com Daily News RoundupNewsletter - September 26, 2012
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BevNET TV: A First-Hand Look at Expo East 2012

Posted by Ray Latif at 3:33 PM on September 26, 2012

BevNET TV: A First-Hand Look at Expo East 2012

While Natural Products Expo East often gets overshadowed by its massive sister shows, this year’s edition, which featured dozens of entrepreneurial beverage brands, certainly held its own. Offering a mild glimpse of post-recession recovery for natural beverage brands and the industry as a whole, Expo East featured a strong showing from beverage suppliers, distributors, and manufacturers, with many showcasing innovative ingredients and sweeteners seen for the first time at the show.



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Bai Quietly Discontinues Original Line in Favor of Bai5

Posted by Ray Latif at 11:49 AM on September 26, 2012

Bai Quietly Discontinues Original Line in Favor of Bai5

Sharpening its focus on growing trends of health and wellness, Bai Brands has quietly phased out its original line of coffee fruit-infused drinks in favor of its five-calorie Bai5 line. According to Bai Brands founder Ben Weiss, the company ceased production of the original line “about three months ago,” and has set sights on careful expansion of the Bai5 brand with a goal of national distribution by the first quarter of 2014.



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Shots: Small Package, Big Universe

Posted by Jeffrey Klineman at 10:16 AM on September 26, 2012

Shots: Small Package, Big Universe

Sure, 5-Hour Energy gets all the attention.It should: the company is one of the new millennium’s most impressive meatspace success stories, taking the rising tide of energy drinks and rethinking them into a smaller package. If energy drinks are the mega-version of the soda, then 5-Hour Energy is almost a reimagining of the very same morning espresso that has powered Europe for centuries – a tiny shot that, rather than coming hot and bitter, is in a sweet, portable, oh-so-American package.



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Review: Monster’s New Flavors

Posted by BevNET.com Staff at 10:05 AM on September 26, 2012

Review: Monster’s New Flavors

The ever expanding line of Monster Energy drinks has just been given two new flavors. First up is Cuba-Lima, a non-alcoholic of the “Cuba Libre” cocktail that features a unique lime cola flavor. Second, is Zero Ultra, which is a less sweet and lighter tasting zero calorie offering.…



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