Posted by BevNET.com Staff at 12:26 PM on October 08, 2012  BevNET is delighted to announce a new highlight for the BevNET Live conference in Santa Monica, Calif., which will be held on Dec. 3 and 4. Nick Shore, Senior Vice President, Strategic Insights and Research for MTV will provide a presentation and discussion concerning the key characteristics and usable research-derived strategic marketing strategies — for the “millennial generation,” a key consumer group for the entire beverage industry.
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Posted by BevNET.com Staff at 9:26 AM on October 08, 2012  After recently dropping the higher calorie products in their lineup, Bai also announced the addition of Bai5 Limu Lemonade. This product, which launched at Expo East 2012, is their best product to date.…
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Posted by Jeffrey Klineman at 7:00 PM on October 07, 2012 | 1 comments  It’s not so much been a long time coming as it is a long way for them to come, but Red Bull has finally announced that it was going to move three flavored line extensions from overseas into U.S. markets. The company says it will unveil the three tomorrow at the opening of the National Association of Convenience Stores (NACS) Show in Las Vegas.
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