BevNET.com Daily News RoundupNewsletter - August 22, 2013
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Featured Stories

Exodus: McClafferty Resigns as President/CEO of Viva Beverages

Posted by Ray Latif at 2:59 PM on August 22, 2013

Exodus: McClafferty Resigns as President/CEO of Viva Beverages

Kevin McClafferty, who presided over a highly successful launch and rapid growth of Marley’s Mellow Mood, has resigned as president and CEO of Viva Beverages, which markets the Marley brand, according to a report in Beverage Business Insights (BBI).



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Critical Insights on Generating Buzz, Reaching Key Influencers at Beverage School San Francisco

Posted by Jeffrey Klineman at 1:24 PM on August 22, 2013

Critical Insights on Generating Buzz, Reaching Key Influencers at Beverage School San Francisco

Beverage School attendees will have a chance to learn what it means to get their product out into stores — and online, as well, when they hear from social media marketing master Darrell Jursa during the Sept. 12 event.



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Review: Cocotein

Posted by BevNET.com Staff at 11:46 AM on August 22, 2013

Review: Cocotein

Cocotein is a coconut water-based beverage that touts whey protein isolate as its key functional ingredient. While we’ve seen a few similarly positioned products on the market, it’s certainly a niche category. Nevertheless, Cocotein is a well-executed beverage.



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Beverage School San Francisco on September 12
BevNET's next edition of Beverage School will take place in San Francisco on Thursday, Sept. 12. It will offer a one-day, intensive introduction to the beverage business for aspiring entrepreneurs, along with a companion section on the right ways to raise capital for and structure a beverage business.
Click here for more information.

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