BevNET.com Daily News RoundupNewsletter - January 24, 2014
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Video: Checking in with Hint’s Kara Goldin at the 2014 Winter Fancy Food Show

Posted by Ray Latif at 2:37 PM on January 24, 2014

Video: Checking in with Hint’s Kara Goldin at the 2014 Winter Fancy Food Show

With updated branding, a new plastic package for its carbonated line and an emphasis on wider distribution of its products, Hint is positioning itself for broad growth in 2014. In this video, Hint CEO Kara Goldin discusses the company’s approach to marketing and retail strategy amid a sea of competing products, as well as Hint’s widening consumer base and wider distribution opportunities created by the new PET bottle.



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PepsiCo Reports $5 Billion Plans in Mexico

Posted by Max Rothman at 1:50 PM on January 24, 2014

PepsiCo Reports $5 Billion Plans in Mexico

The company aims to focus the plans so that they further support its food and beverage business in Mexico, one of the most appealing markets in Latin America because of its growing middle class and economic growth potential, according to a company release.



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Review: Xumma Semi Sweet Cola

Posted by BevNET.com Staff at 11:54 AM on January 24, 2014

Review: Xumma Semi Sweet Cola

Xumma Semi Sweet Cola is a product that was designed, as the name clearly states, to be a less sweet cola. And a less sweet cola is exactly what it is, with 80 calories and 21g of sugar per 12 oz. bottle. While it might be challenging to have a single focus on cola, which is traditionally an area where upstart brands (as well as larger entrants) have struggled to gain traction, we think that the Xumma concept could be applied to other flavors.



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