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BevNET Podcast Ep. 41: Five Brand Attributes That Spell Success for Whipstich Capital’s Mike Burgmaier

Ray Latif

BevNET Podcast Ep. 41: Five Brand Attributes That Spell Success for Whipstich Capital’s Mike Burgmaier

In this edition of the podcast, Burgmaier, who’s worked with several fast-growing and high-profile food and beverage brands, including Essentia, Spindrift and KeVita, discussed the current climate for CPG financing, competition for investment dollars and what he views as the key attributes for successful brands.

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Industry Newswire / Press Releases

Kill Cliff Launches “Kill The Quit” Campaign

Moonshine Sweet Tea Announces Expansion into Harris Teeter

Simply Launches Two New Flavors

Mountain Dew Focuses on the Euphoric Feeling of Doing with New Global Campaign

Dallas-based Juice Company Vim +Vigor Rebrands as Vim Vitae

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Food News (Project NOSH)

Appleooz Rebrands to Fruitivity Snacks

Coromega and Women’s Health Magazine Partner on New Omega-3 Supplements

5 Industry Highlights From ICR’s Investment Conference

Sunrise Strategic Invests in Pure Growth Organic

JOLLY TIME Pop Corn and Cosmos Creations Brings Indulgent New Ready-to-Eat Popcorn Varieties

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Spirits News / Press Releases

Chicago Cubs And Jim Beam Bourbon Announce Legacy Partnership

Wyoming Whiskey Releases Single Barrel Bourbon

Ole Smoky Distillery Teams with WGN America’s ‘Outsiders’ for Cross Promotional Program

Recipe 21 Vodka Puts a Cherry on Top of Surging Sales with New Flavor

Beach Whiskey Company Acquires American Harvest Organic Vodka

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