Review: Aloe Very

Once anointed as the next coconut water, enthusiasm for aloe vera drinks appears to be somewhat tempered these days. Nevertheless, there remains a steady trickle of new entrants to the category, including Aloe Very, a new three-SKU line of USDA certified organic blends.

BevNET’s 2014 Natural Beverage Guide is NOW AVAILABLE

BevNET’s annual Natural Beverage Guide is the industry’s largest guide to drinks targeting the natural channel. From kombucha and cold-pressed juices to enhanced waters and powder mixes, the guide includes dozens of natural brands as well as a range of companies that supply goods and services to beverage manufacturers. View or download the guide today!

Review: Bolthouse Farms Kids Smoothies

Bolthouse Farms Kids Smoothies are the company’s newest addition to its portfolio of beverages premium juices and smoothies. Made with an all-natural formulation including fruit purees and juices from concentrate and no added preservatives, the company promotes the drinks as being “designed for maximum kid craveability.” In a crowded category, however, the line is not one that’s overly innovative or unique.

Review: AriZona Oak Reserve Tea

Taking a cue from flavor innovation often seen in alcoholic beverages, AriZona Beverages has launched a new line of teas brewed with oak chips. AriZona’s Oak Reserve Tea is certainly an interesting concept, but we’re not clear as to why a consumer would choose this product over another tea.

Channel Check – Lemonade

Looks like Calypso may have finally hit a ceiling, while Hubert’s and Coke’s own revamped Fuze are gaining strength on the bottled side. Cabana continues to announce new distribution, but the base has stayed low. On the whole, the category stayed strong on the warm-shelf side.