A PepsiCo spokesperson told Ad Age the "Mist Twst" rebrand will “highlight the lemon-lime credentials of the product.”
This brief video highlights a few memorable moments from the conference -- including speaker clips from Suja CEO Jeff Church, Stumptown Coffee president Joth Ricci and Bulletproof founder Dave Asprey -- as documented and edited by BevNET videographer Matt Rogers.
The premise behind Suja’s Probiotic Water is a bit different than the brand's other lines, which are all very high in juice content. The beverages start with the leftover materials from Suja’s cold-pressed juices, and from there the company adds water and probiotics, which results in something that tastes like a flavored water.
In February the FDA issued an “Import Alert 54-15” for kratom, made from the leaves of a tree native to Southeast Asia, effectively suspending its import into the United States for use as a dietary ingredient or supplement.
Soylent 2.0 is the company’s latest evolution of its meal replacement formulation and the first that’s available in ready-to-drink form. Having tried several of Soylent's prior efforts, we can confidently say that Soylent 2.0 (the 2.0 being the version, much like a tech product) is a big step forward.
Moon Juice's expansion plans follow the addition of former Evolution Fresh executive Shawn Sugarman as president of the company.
The six-SKU, five-calorie flavored water/juice blend, an organic and non-GMO certified, antioxidant-enhanced stablemate to water brand Core Hydration, is currently selling in Bristol Farms and a few other upscale groceries in Southern California right now, founder Lance Collins confirmed today
The troubles for Exclusive began after coconut water giant Vita Coco parted ways with the company in 2011. At the time Vita Coco transferred its greater New York City distribution territories over to Dr Pepper Snapple Group’s Eastern Business Unit in a buyout that reportedly netted Exclusive around $4 million.
Campbell’s new C-Fresh division is drawn and determined to grow — even if it takes buying other companies to get there. That was just one message delivered by Scott LaPorta, the president of Campbell-owned Bolthouse Farms, at this year’s BevNET Live in Santa Monica.
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Switchel, the apple cider vinegar-based drink pegged as Brooklyn hipsters’ soft drink du jour, is making its way well beyond the borders of the trendy borough, courtesy of CideRoad.
Peet's eyes a super-premium future as cold brew becomes the beachhead.
Bhakti Chai, which markets a line of bottled chai teas, has launched a pair of holiday-themed beverages. The company's Chai Nog and Chai Noir are nicely formulated, but the packaging and branding are, like other Bhakti products, in need of improvement.
The cola giant announced that Coca-Cola Beverages Florida, Coca-Cola Bottling Company UNITED and Viking Coca-Cola Bottling Company have assumed distribution territories from Coke-owned bottler Coca-Cola Refreshments (CCR) in five states.