Review: SOS

SOS, which also comes in a berry-flavored offering, is a powdered drink mix that was designed to provide advanced hydration through increased electrolytes.

Spindrift Hires Strick Walker as Chief Marketing Officer

In a call with BevNET, Spindrift founder Bill Creelman said the addition of a CMO position comes “at the right time for the business,” as it aims to increase and expand the communication of its brand story, one surrounding its use of local, fresh ingredients.

Stumptown's Ricci to Speak at BevNET Live

Just acquired in full by on-premise player Peet's Coffee, Stumptown's president, Joth Ricci, will give a look into the work a company with a high-quality reputation must undertake to maintain its brand image as it transforms, as well as insights into the rapidly-expanding RTD coffee category.

Review: Health-Ade Kombucha (New Varieties)

At last month's 2015 Natural Products Expo East, Health-Ade introduced a new sub-line of "Super-Teas," which are infused with a range of functional ingredients, as well as a holiday-themed variety. From our perspective, the new products well-formulated, and a nice extension of the brand.

ZICO Drops Coconut Water from Concentrate

The discontinuation of the concentrate formula comes as part of a greater revamp for the brand, which ZICO’s parent company, Coca-Cola, revealed in a press release Wednesday when previewing its participation at the National Association for Convenience Stores trade show in Las Vegas next week.

Cold Brew Coffee Finds its Mojo in Mass

In an increasingly crowded field for cold brew coffee, Mojo is a super-premium offering that founder Ann Brainard views as differentiated by its taste -- she compares it to “melted coffee ice cream” -- and formulation, which utilizes a recipe cultivated by her New Orleans restaurateur family.

Review: H2 Rose

With its tagline of “Drink and Be Beautiful,” H2Rose is a product that features rose water and saffron powder as its key functional ingredients. The product, which is 20 percent juice and clocks in at 80 calories and 20g of sugar per 12 oz. bottle, also features sugar, peach juice, stevia, flavors, and malic acid.

Review: Brain Juice

Brain Juice is a hybrid energy and cognitive shot that’s billed as being “nutrients and energy for your brain.” The product, which is distributed at Whole Foods, has a clean list of ingredients that includes alpha GPC, green tea extract, blueberry, acai, chia gold seed extract, vitamins, amino acids and L-theanine.

AriZona Infuses its Classics with Caffeine

Today AriZona Beverages announced the launch of a new line of energy drinks, infusing four of the brand’s existing flavors - Arnold Palmer, Watermelon, Fruit Punch and Mucho Mango - with 120 mg of natural caffeine via a blend of guarana, green and white tea and green coffee extract.