Java Monster

Product Type:Functional: Energy Drink: Regular; Container: 15 fl oz (443ml) can
BevNET Review: Monster has created the first -- at least to our knowledge -- chai based ready to drink energy drink with its Chai Hai variety. The flavor starts strong, delivering a rich and creamy blend of chai. However, the more you drink it, the more the artificial sweetener starts to overpower your palate. This definitely hurts the enjoyment factor of this drink. Packaging fits the styling of the line, but there's just too much going on with the busy backdrop that they've selected. Not our favorite flavor of the lineup.

Product Type:Functional: Energy Drink: Regular; Container: 15 fl oz (443ml) can
BevNET Review: As far as nut flavored coffee drinks go, Monster's "Nut Up" Java Monster has a fairly pleasant flavor. The body is rich and creamy with notes of "nut" to it, although we can't really tell you what type of nut flavor it's supposed to be (almond or hazelnut?). The finish has a mild amount of energy and sweetener taste to it, but it's definitely manageable. Packaging is decent, but the eye has to search around to figure out what flavor this thing is. Overall, a decent entry, but some packaging improvements definitely wouldn't hurt.

Product Type:Functional: Energy Drink: Regular; Container: 15 fl oz (443ml) can
BevNET Review: We're not really sure that stamping "Russian" on top of a beverage is going to create mass interest, but it might create some curiosity, especially since "Russian" isn't a flavor. So what is it? Well, it's a liquor flavored Java Monster, but it doesn't have any alcohol. The flavor, which tastes somewhat like a blend of hazelnut and French vanilla, is pleasant, but we're not sure that it really warrants its own SKU. Overall, enjoyable flavor, but not sure about the market potential.